Senior Brand Copywriter Toronto
2 hours ago
Winnipeg, Manitoba, Canada
Canada Goose
Full-time
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Lead Canada Goose brand voice and integrated storytelling as a Senior Copywriter in Toronto, shaping copy across fashion and luxury touchpoints.
Reporting to the Director, Brand Creative Lead, you will evolve tone, develop narratives, and partner with Art Directors. The work spans campaigns, product storytelling, film, social, retail, and eCommerce. You will set writing standards across the team.
Key Responsibilities:
Define and champion Canada Goose tone across channels and markets Develop seasonal narratives, campaign lines, and product storytelling Partner with Art Directors on integrated campaign concepts Write scripts, voiceover, and on-screen copy for films Mentor writers and provide final copy review Requirements:
Eight or more years of copywriting experience Fashion, luxury, or premium consumer brand background Integrated campaign experience across OOH, retail, social, and film Exceptional storytelling, editing, proofreading, and conceptual skills Portfolio showing produced campaigns and product storytelling Bring senior copywriting, brand voice, and campaign leadership to Canada Goose’s Toronto creative team.
Define and champion Canada Goose tone across channels and markets Develop seasonal narratives, campaign lines, and product storytelling Partner with Art Directors on integrated campaign concepts Write scripts, voiceover, and on-screen copy for films Mentor writers and provide final copy review Requirements:
Eight or more years of copywriting experience Fashion, luxury, or premium consumer brand background Integrated campaign experience across OOH, retail, social, and film Exceptional storytelling, editing, proofreading, and conceptual skills Portfolio showing produced campaigns and product storytelling Bring senior copywriting, brand voice, and campaign leadership to Canada Goose’s Toronto creative team.