Marketing Designer

3 weeks ago

Calgary, Canada Finofo Full time

About Finofo


Finofo is transforming global business banking. Our platform helps companies streamline their financial operations, making them faster, simpler, and smarter. With Finofo, businesses can manage high-volume payables, leverage global multi-currency accounts for international receivables, and centralize treasury operations across multiple entities.


At Finofo, we are on a mission to bring advanced financial services for global businesses via a unified platform. Our vision is to enable CFOs and financial decision makers of global businesses to have a radically easier way to develop and manage their FX strategy through Finofo's digital platform.


We’re based in Calgary and have an office in downtown Calgary. The company is well-funded by investors like Motivate Venture Capital, SaaS Ventures, Desjardins, and Sweet Spot Capital. 


How we work


  • We are all mission obsessed, and here to genuinely do our life’s best work
  • We have an insanely high talent bar (A players only)
  • We live to work as much as we work to live. But we also love having fun.
  • We are all high leverage entrepreneurs (and leave our egos at the door)
  • We believe in sharing in financial success



The Role


Finofo is looking for a Marketing Designer to join our Growth team. The Growth team is responsible for driving demand generation, customer acquisition, and retention. As a Marketing Designer, you will lead the design of creative assets for digital campaigns, social media, sales, and email marketing efforts. You’ll work closely with marketing, product, and sales team members to deliver compelling visuals that drive customer acquisition, engagement, and retention.


This is an opportunity to work on building a brand in the financial services industry from the ground up.


What You’ll Do:


  • Own the design of marketing collateral that showcases the unique aspects of our product and brand to drive conversion and engagement across channels including:
  • Digital assets: email newsletters, website, blog, podcast, digital pamphlets, and social media posts
  • Performance based assets: marketing landing pages, paid social campaigns, email promotions
  • Physical: posters, mailers, fliers, merchandize, signs
  • Brand collateral design and print production
  • Presentation templates
  • Translate concepts from creative briefs, brand guidelines and style guides into effective marketing collateral
  • Work cross-functionally, creating strong internal and external partnerships
  • Work with our Growth and Product teams to analyze campaign performance and optimize our marketing assets to align with what will perform best
  • Work with our Sales team to support pitching, onboarding, and managing customers
  • Develop repeatable processes for creating and delivering work efficiently and at scale
  • Set an extremely high bar for the quality of design 



Your Skillset:


  • 3+ years of experience in graphic design & production 
  • Excellent visual design skills, including color, typography, layout, and other foundational design principles
  • Ability to marry the written word with visual design to create powerful compelling messages, as well as have an understanding of brand narrative and storytelling
  • Experience with Adobe Creative Suite, Figma, InDesign, Illustrator, Photoshop, etc
  • Experience with Adobe After Effects or other motion graphics software
  • Experience with Webflow is a plus
  • Solid understanding of web/mobile standards, responsive design, UX, email, digital ad campaigns & social networks
  • Demonstrated ability to balance speed with excellent quality of execution, understanding the right moments of check in and iteration at project stages
  • Excellent attention to detail and ability to manage multiple competing priorities and ambiguous circumstances
  • Excellent verbal and written communication skills
  • Self-starter with familiarity or comfort working with minimal direction
  • Excellent organization skills, with the ability to create easily replicable and scalable process systems



Interview Process


Portfolio Review: We will review each application and the portfolio shared.

Recruiter Screen: This is an opportunity for us to get to know you better and learn about your career aspirations.

Design Interview: You'll meet with the hiring team to discuss your past projects and do a live design task as an improvement to one of your existing projects. 

Final Round: A more in-depth conversation with the co-founders to understand your journey and assess cultural fit. We ensure there is ample time for you to ask questions.

Offer & Reference Checks: If successful, you will receive a conditional offer pending reference checks.


We can't wait to review your application and meet you

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