Part-time Marketing and digital coordinator
3 weeks ago
PART TIME MARKETING AND DIGITAL ADMIN COORDINATOR
Work conditions
Salary: 25$/hour
Schedule: 25-30 hours a week, permanent. Hybrid position (office located in Laval)
We are not looking for freelancers or agencies. this is a part time permanent employment.
Overview:
We are looking for a highly organized and motivated Marketing Coordinator/admin with 2-3 years of digital marketing background.
This role will involve a variety of tasks, including assisting with the development of marketing materials, conducting research, and supporting the execution of marketing projects.
The Marketing Coordinator will contribute to both short-term and long-term marketing efforts and provide valuable insights for decision-making.
Key Responsibilities:
- Assist with the creation of marketing materials and tools
- Coordinate and organize materials for promotional events
- Help manage and support the introduction of new products and services
- Assist with the development of promotional materials and campaigns
- Maintain relationships with external vendors and service providers
- Participate in new project planning and implementation
- Coordination of Digital Activities:
- Manages and updates company website content and coordinates calendar for social media platforms.
- Analyzes performance using analytics tools and implements strategies to improve digital performance and drive new opportunities.
- Coordinates e-mail marketing campaigns, including list segmentation and content creation.
- Track and Measure Campaign Performance: Use tools like Google Analytics, Google Ads, Google Search Console and Facebook Business Manager to monitor and analyze campaign results.
- Keep up with the latest trends, algorithm and industry best practices to ensure that our strategy remains effective;
- Forecasting and Planning: Create projections based on historical data to set realistic performance expectations for PPC and paid social campaigns.
Skills/Qualifications:
Strong skills in research and analysis
Ability to create clear and effective presentations
Knowledge in digital marketing
Excellent organizational and communication abilities
Attention to detail and accuracy in all deliverables
Ability to work independently
Bilingual: Excellent written and spoken English; basic knowledge of French is an asset
Self-starter with a data-driven approach
Education & Experience:
Bachelor’s degree in marketing or a related field
2-3 years of experience in a marketing and digital marketing role
Understanding SEO/SEM
Social media
Display advertising campaigns
Excellent analytical skills
Excellent verbal and written communications skills (Bilingual)
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