Franchise Development Director
4 weeks ago
I. PURPOSE OF THE ROLE
The Franchise Development Director will be located in Canada and will be responsible for a territory including Alberta, Saskatchewan, and Manitoba. Reporting to the National Director, Development, this role is responsible for recruiting new franchisees and hotel properties in the assigned territory into the Choice Hotels Canada system in a manner consistent with the development strategy. Please note that this job is home-office based and you must be legally entitled to work in Canada.
II. KEY RESPONSIBILITIES AND ACCOUNTABILITIES
· Engage in acquisition strategies to identify prospective franchisees, and proactively follow-up on new franchise expansion opportunities in a manner consistent with Choice Hotels Canada strategy.
· Implement strategies to secure franchisees within the targeted markets identified for growth.
· Consult with prospective franchisees on the benefits of joining the Choice system and the steps involved in becoming a Choice Hotels Canada franchise owner.
· Prepare proposal information for submission to the Executive Team and the Choice Hotels Canada shareholders in respect of the development of new-build or conversion properties, as well as re-licenses and brand re-positionings.
· Remain current and informed of all Choice Hotels operating practices, market trends, and industry conditions to provide necessary information and support to potential franchisees.
· Seek and share industry and market intelligence with peers, franchisees and corporate staff, recognizing trends, threats and opportunities.
· Exemplify, personify, and successfully communicate to peers, franchisees and corporate staff the business and ethical culture of Choice Hotels.
· Provide franchisee feedback to the National Director, Franchise Services.
· Perform related duties and/or responsibilities as required or assigned.
III. SKILLS, EDUCATIONAL BACKGROUND & EXPERIENCE
· 10 years relevant experience in the hotel industry, business brokerage, franchising or a combination thereof.
· Must possess a strong knowledge of real estate in the assigned territory
· Skill and proficiency in the use of Microsoft Office (Word, Excel, PowerPoint, Teams and Outlook).
· Excellent communication and relationship development skills, using a high degree of tact, skill and diplomacy.
· Comfortable presenting to audiences in person and via virtual platforms.
· Excellent written and verbal communication skills coupled with strong interpersonal skills.
· Strong time-management and organizational skills with the ability to work under pressure to meet deadlines.
· Must be available and able to travel as required by the company.
· Must have a valid driver's license and passport.
IV. HOW TO APPLY
Resumes, along with a cover letter, should be sent to hr@choicehotels.ca
We thank all applicants for their interest in this position, however, only applicants selected for an interview will be contacted.
Everyone at Choice Hotels Canada is required to carry out the duties of their role while upholding the important principles of our respectful workplace policies, and treating everyone with respect, regardless of position. At Choice Hotels Canada, valuing diversity and inclusion is key to a respectful workplace.
Choice Hotels Canada is committed to fostering a diverse and inclusive workplace. We welcome and encourage applications from diverse candidates, including people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
About Choice Hotels Canada:
Choice Hotels Canada is one of the largest and most successful lodging franchisors in the country with more than 330 properties currently open. The Choice family of hotel brands provide business and leisure travellers with a range of high-quality lodging options, including limited to full-service hotels in the upscale, mid-scale, extended stay and economy segments. Brands in Canada include Ascend Hotel Collection, Comfort, Sleep Inn, Quality, Clarion, MainStay Suites, Econo Lodge and Rodeway Inn. All hotels are independently owned and operated. Choice Hotels Canada is a master franchisee of Choice Hotels International, Inc., with nearly 7,500 hotels, representing almost 630,000 rooms, in 46 countries and territories. The award-winning Choice Privileges loyalty program offers members benefits from everyday rewards to exceptional experiences. For more information, visit www.choicehotels.com.
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