Product Manager
1 month ago
About Abbott
We're a global healthcare leader, creating breakthrough science to improve people's health. Our focus is on anticipating changes in medical science and technology, driving innovation that makes a difference.
Working at Abbott
At Abbott, you'll have the opportunity to do meaningful work, grow, and learn, care for yourself and family, and be your true self. You'll have access to:
- Career development with an international company where you can grow the career you dream of.
- A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
- A company that's recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
This position is based in our Mississauga, Ontario location in the Diabetes Care Division. We're focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We're revolutionizing the way people monitor their glucose levels with our new sensing technology.
Key Responsibilities
Marketing Planning and Execution
- Develop an annual Marketing Plan for your area of responsibility. Assist with the annual ADC marketing plan as required.
- Lead direct-to-consumer marketing activation, including digital, social, TV, and website activation.
- Manage external agencies to deliver marketing programs and promotional materials on-time and on-budget.
- Effectively work with Sales teams to ensure successful implementation and execution of programs and tactics.
Market Research
- Assist in identifying and analyzing market research needs.
New Product Launches
- Support the launch of new product innovation for consumers, including communications, content development, new campaign creations, and media planning.
Requirements
- Bachelor's degree in marketing or a related discipline.
- Three to five years of product/brand management experience within pharmaceutical, diagnostics, or diabetes.
Preferred Qualifications
- Strong analytical skills with the proven ability to develop and achieve financial goals and objectives.
- Working knowledge of the Diabetes and Healthcare markets and the ability to effectively interface with sales teams, external, and internal customers.
- The ability to anticipate market changes, input on product strategy, and develop and implement launch programs that drive business objectives.
- Strong administrative and communication skills and a proven ability to meet project deadlines.
Abbott is an Equal Opportunity Employer, committed to employee diversity. Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott, and on Twitter @AbbottNews and @AbbottGlobal.
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