Associate Creative Director
3 weeks ago
Referred applicants should not apply directly to this role.
All referred applicants must first be submitted through Workday by a current Loblaw Colleague.
Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well.
At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.
About Loblaw Agency
At Loblaw Agency, our in-house creative team expertly translate our customers’ needs into real, engaging work that speaks to Canadians and drives brand love. Join our growing team and come dream up original creative for some of Canada’s most loved and trusted brands
Job Description
Are you a creative visionary, with an unwavering dedication to achieving creative excellence? Do you like pictures? Specifically imagining them and bringing them to life with brilliant ideas? Then this is the role for you. Loblaw Agency is currently looking for an Associate Creative Director to join our team. Reporting to the CD, they will play an integral role in helping to shape our iconic brands. The chosen candidate will possess the insight, knowledge and professional leadership to confidently bring concepts to life.
You will lead a team of designers and copywriters, and are passionate about unique, imaginative, customer centric ideas. You understand what makes each of the channels unique and you are driven by results. You're a team player and collaborator who wants to deliver all the most engaging ideas and visual communication in support of our brands, including PC Insiders Report and President’s Choice, Canada’s #1 and most trusted CPG brand.
If you are excited about working on original creative for Canada’s most beloved brands and thrive in an engaging, fast-paced environment, we’d like to meet you.
Key Responsibilities:
- Leading a team in developing exceptional creative ideas for a diverse range of tier one brands, across all mediums
- Strong Strategic acumen to deliver creative ideas on brief and on brand
- Strategic and executional experience with CRM and lifecycle best practices
- Evaluate team structure and effectiveness and create action plans for any needed changes
- Lead the direction of the team and partners to develop imagery (e.g., photography, illustration) and copy to best support the creative strategy and vision
- Ensure brand guidelines and directives are embraced and adhered to
- Stay curious and be familiar with competitor marketing programs and creative techniques
- Ensure creation of effective, industry leading creative concepts
- Create inspiring, concise presentations and share your work effectively with Senior Leadership
- Be resourceful to work with different budgets and in partnership with production, come forward with ideas, solutions and suggestions
- Proactive ideas/projects as directed by the CD as we build our world class agency
Qualifications:
- 7+ years of relevant creative experience
- Bachelor’s degree or Diploma, new media arts, communication design, creative advertising or equivalent
- Expertise in leading an engaged creative team (with direct reports) and evaluating performance effectiveness
- Trusted partner with the insight, knowledge and professional leadership to confidently move from concept through to completion of a project
- Expertise in editorial design
- Expert ability to lead and direct photography and broadcast shoots
- Master in the art of storyboards for the production of social media, television, digital etc.
- Proven ability to lead a team through multiple campaigns in a fast-paced environment
- Proven ability to create effective, original advertising materials
- Exceptionally innovative and creative, with excellent ability to collaborate
- Exceptional interpersonal and communication skills to build relationships with peers and Senior Stakeholders through presenting inspiring & strategically driven creative and ideas
- Expert knowledge in industry-standard software and tools such as the Adobe Creative Cloud, MS Office, Workfront, and online market research
- Experience in brand development in multichannel marketing (Editorial, Experiential, Print, Social, Digital, Apps, Events, TV, Print, OOH etc)
Primary location will be our Loblaw offices at 1 President Choice Circle, Brampton ON. Secondary locations such as at Bathurst and Lakeshore, Toronto ON may be required as needed. Loblaw has a flexible work policy, working remotely up to 1 day a week.
Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.
If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.
We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.
Please Note:
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.
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