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Regional Director, Event Sales

2 months ago

Montreal Quebec GF, CA Oliver & Bonacini Full time
Company Description

The Regional Sales Director Role at O&B is a unique combination of sales and people management. The regional director is responsible for properties across Canada, which can change based on needs of the overall business. The Regional Director is responsible for managing the health of their assigned business units. From a financial side, this means constantly looking forward and planning to ensure each year supersedes the last. From a people side, ensuring that individuals are trained, performing well, happy in their role and developing their skills. The Regional Director is part of the department leadership team and plays a vital role in establishing the direction of the business and being a positive force in moving our initiatives forward through all members of the team. Regional Directors offer mentorship to event sales managers, and support the national director on assigned tasks.

Job Description

PRIMARY DUTIES & RESPONSIBILITIES:

  • Support, coach, and lead a team of Event Specialists to ensure individual and team goals are met
  • Execute an aggressive sales strategy for existing clients and annual sales goals through strategic planning
  • Work directly with HR and other team members to support all hiring and training for their assigned business units.
  • Be responsible for outbound sales within targeted markets for the portfolio each year, as assigned by the National Director.
  • Actively engage in business development for the portfolio, with a proven track record of extending the sales reach of existing clients to properties across Canada.
  • Act as a liaison between event specialists and operating departments
  • Execute forecasting and planning using the company’s tools and methodologies. Support portfolio forecasting in the absence of the National Director.
  • Monitor guest reactions while in-house to find opportunities to exceed expectations and handle any guest complaints ensuring 100% guest satisfaction
  • Seek new business opportunities for the unit & department focusing on prospects & cold calling
  • Effectively communicate the vision of the business unit to the team, rallying efforts of all members and achieving results
  • Be fanatical about continuous improvement and be creative and proactive in overcoming the challenges within their units
  • Put together all facets of our business from the ground up, including all marketing, systems, hiring & training and business development with minimal support.
  • When required, run national team sales meetings in the absence of the director
  • Contribute to the manager meetings by bringing new ideas and leading aspects for the team
  • Responsible for setting and maintaining Minimum Spends and Rental Rates for properties under portfolio
  • Manage menu development for all properties in portfolio and actively work with Operations, Business Ops and Marketing to ensure menus increase sales.
  • Actively plan the annual promotional calendar for properties, working with marketing and national director to implement
Qualifications

The ideal candidate for this position brings three to five years of event sales experience along with a proven ability to grow sales and lead a team of event planning professionals.

  • Advanced written and spoken French
  • Ability to lead and motivate a team while continually exceeding sales goals
  • Ability to coach on selling to maximize revenue
  • Ability to work without direct supervision
  • Exhibits sound financial acumen
  • College or University graduate preferably in a hospitality related program
  • Knowledge of menu development, menu/event planning
  • Able to effectively and efficiently meet deadlines
  • Has a large client database and can utilize relationships to expand the O&B business
  • Ability to think creatively & critically in making daily business decisions
Additional Information

We thank all applicants, however, only successful candidates will be contacted.

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