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Spécialiste marketing digital

3 months ago

Montreal Quebec GF, CA dormakaba International Holding AG Full time

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We are at the heart of every place that matters. As a leading global provider in the access solutions market for schools, banks, airports, hospitals, hotels, and many more, we enable seamless movement within secure, safe, and sustainable places. Our work is IMPORTANT. YOU are important. We provide our people with the tools to shape their careers for growth. With around 16,000 employees worldwide, EVERY team member contributes to our mission and can make a positive difference. By working as one global team, we continue growing the business, growing together, and growing ourselves. Build your career with us

Jul 3, 2024

POSITION OVERVIEW

dormakaba is seeking a Digital Marketing Specialist based in Montreal, QC. The Digital Marketing Specialist is responsible for executing the technical aspects of our digital marketing web strategy across both public and private-facing dormakaba websites. Your work will be guided by business requirements and assessed against qualitative and quantitative objectives.

WHAT YOU WILL DO

  • Execute the management, design, development, and implementation of crucial elements in dormakaba's public-facing online and extranet web presence within the Americas, ensuring websites remain relevant, engaging, and up to date
  • Implement and optimize SEO strategies to enhance visibility, search engine ranking, and organic traffic, driving greater online presence and engagement
  • Enhance website quality and performance through meticulous debugging, continuous updates, and regular test plans to assess effectiveness and efficiency
  • Safeguard dormakaba's websites by implementing appropriate security measures and staying updated with industry best practices and competitor websites to remain innovative
  • Design and build responsive email templates using HTML and CSS, and utilize our mail campaign tool to set up, test, and deploy effective email campaigns

WHAT WE REQUIRE

  • Fluent in both English and French. The incumbent will work with a global multidisciplinary team.
  • Computer Science Bachelors’ degree or equivalent experience
  • 2+ years related web development including pipeline experience, managing websites and server technologies
  • Experience with major advertising platforms such as Google Ads, Meta Ads Manager, Bing Ads, and others
  • Knowledge of Adobe Photoshop for graphic editing, resizing, retouching, and creating web-ready images that align with content and branding guidelines
  • Knowledge of various Content Management Systems (CMS) such as WordPress, Contentful, and Webflow, enabling seamless content updates, improved user experiences, and efficient web management processes

WHAT WE PREFER

  • Ability to prioritize projects aligning with market demands and strategic objectives, successfully planning and executing web development mandates
  • Strong foundational knowledge and hands-on experience with HTML and CSS is essential for web content formatting, integration, and style customization
  • Demonstrated expertise in creating visually appealing web forms to optimize user interactions and familiarity with Pardot for effective lead generation and marketing automation
  • Significant experience in developing effective landing pages to maximize conversion rates and enhance user engagement on dormakaba's online platforms
  • Meticulous attention to detail in all aspects of web content management and strong communication skills, with the ability to effectively convey ideas and collaborate with individuals at all levels of the organization

WHAT WE OFFER

  • Employee Assistance Programs
  • Discover your best attributes using CliftonStrengths to pave the way for success at dormakaba.
  • 24/7 access to over 15,000 LinkedIn Learning courses to assist in your professional development and to expand on your individual interests.
  • Health Insurance Plan
  • Pension Plan

WHY JOIN DORMAKABA?

Our work is IMPORTANT. YOU are important. At schools and universities, in stadiums, airports, hospitals and workplace; for every place that matters. We provide safety, security, and sustainability, providing people with the tools to shape their careers for growth. EVERY team member contributes to our mission and can make a positive difference. Our culture focuses on Growing the Business, Growing Together and Growing Ourselves. We are a global company with more than 16,000 employees worldwide giving you endless opportunities for growth and advancement.

CE QUE VOUS FEREZ

CE QUE NOUS DEMANDONS

CE QUE NOUS OFFRONS

POURQUOI REJOINDRE DORMAKABA?

We thank all applicants for their interest. Our company is committed to equal employment opportunities and encourages diversity and inclusion. We welcome applications from qualified individuals from all backgrounds. Please note that the sole purpose of the use of the masculine is to simplify the text.

Interested?We are looking forward to your application.Please click on the icon below to apply for this position. #J-18808-Ljbffr