Digital Marketing Specialist

4 weeks ago


Vancouver Metro Vancouver Regional District, CA Pan-Pacific Personnel Inc. Part time
Job Title: Digital Marketing Specialist (SEO/SEM)

Reference #: PFMSBC021123

Duration of employment: Permanent Full-time or Part-time

Employer: Hardwood flooring company

Location: South Vancouver, BC

Starting Date: ASAP

Work hours: Mon-Fri (between 9am and 5pm) Hybrid work

Compensations: $48K – 60K or $24-30/hr. (DOE)

Benefits (after 3 months’ probation period): group insurance (medical, dental, life insurance, prescription drugs)

Main Job Duties:
  1. Develop and implement marketing strategies and campaigns to promote the products and services.
  2. Conduct market research to identify target audiences and evaluate market trends.
  3. Improve funnel building - Lead Magnet, lead funnel, etc.
  4. Create engaging content for various marketing channels, including social media, email campaigns, blogs, and websites.
SEO & SEM Responsibilities:
  1. Manage Google My Business, Google Ads, Facebook Ads, Shopify page.
  2. Effective backlinking.
  3. Manage and optimize digital advertising campaigns to drive traffic and generate leads.
  4. Monitor and analyze campaign performance using analytics tools to measure effectiveness and make data-driven decisions.
  5. Collaborate with cross-functional teams to ensure consistent brand messaging and alignment with business goals.
  6. Stay up-to-date with industry trends and best practices in digital marketing.
  7. Other duties as required.
Minimum Experience:
  1. Exceptional communication skills in English.
  2. Solid knowledge of SEO/SEM.
  3. Proven experience in developing and executing successful marketing campaigns.
  4. Basic understanding of Shopify and web design.
  5. Basic knowledge of ChatGPT for blogging purposes.
  6. Familiarity with email marketing platforms and best practices.
  7. Experience in conducting market research and analyzing data to inform marketing strategies.
  8. Knowledge of advertising principles and techniques across various channels (print, digital, social media).
  9. Post-secondary education in a related field preferred.

* There is no Visa support from the employer.

*Please apply only if you possess all of the requirements.

* We thank all applicants for their interest; however, only those selected for an interview will be contacted.

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