Advisor, Online Category Experience
4 days ago
At RONA, our employees let their passion blossom every day. Our teams are driven by the desire to help people bring their projects to life and are committed to making a difference in the communities we serve.
We operate or service corporate and affiliated dealer stores. With a distinctive product and service offering and complementary store formats ranging from neighbourhood hardware stores to big box stores, our RONA+, RONA and Dick’s Lumber banners are well equipped to help meet the needs of all DIYers and contractors.
You’ve got the talent? We’ve got the tools Here, your work and ideas will contribute to building a flourishing organization. Your voice will always be heard and valued. You’ll find career opportunities that live up to your ambitions and be able to further develop your unique set of skills.
So, if you’re looking to do what you love, we could be a perfect match.
As the Advisor, Digital Experience B2B, you will report directly to the Manager, Digital Experience B2B and play a pivotal role in optimizing the online experience for our PRO clients. In this role, you will leverage web analytics and industry-leading eCommerce best practices to enhance the B2B online experience, ensuring that it meets the unique needs and expectations of our PRO clients. You will collaborate with cross-functional teams-including online merchants, product managers, and other stakeholders-to develop and execute data-driven strategies aimed at maximizing customer satisfaction, engagement, and business performance.
We are looking for an ambitious, dynamic, data-oriented, and self-motivated individual who will help us get to the next level. If this is you, please read on to learn more
Your role:
- Own and champion their assigned business area to improve customer satisfaction, site conversions, and engagement metrics by improving online shopping experience
- Translate strategy and insights into tactical applications
- Oversee and plan key projects, coordinate with stakeholders, and report on project’s success post-launch
- Coach and mentor eCommerce specialists in charge of strategy execution
- Analyze website behaviour, customer feedback, competitive benchmarks, use A/B testing, session recording, user testing, and other means to provide insights and recommendations to optimize the online customer journey for and across categories
- Provide insights and recommendations to build and influence the online category experience improvement roadmap and help in the definition of short-term department strategies
- Own and improve taxonomy, purchase path (search and navigation), category content pages, and Search Engine Optimization (SEO) results for their business area
- Work closely with cross-functional teams (item content, marketing, online merch) and act as the expert on online category experience best practices, while providing guidance and optimizing the online experience
- Stay abreast of changes on the site and in the industry to proactively assess the impact of changes to the customer and to team’s processes
The qualifications we are looking for:
- Bachelor’s degree in Business, Marketing, Finance, or a related field
- At least 5 years of experience in digital/eCommerce (experience in B2B eCommerce an asset)
- At least 3 years of experience working with web analytics tools (Adobe Analytics considered an asset)
- Excellent analytical skills and proven capability to generate actionable insights with a data-driven mindset
- Strong knowledge of UX and eCommerce best practices and insights
- Strong interpersonal, motivational, and communicational skills (speaking, writing, presenting)
- Flexibility, autonomy, and ability to perform in an ambiguous, fast-paced, changing environment
- Detail-oriented; ability to manage multiple requests and to follow up with others to make sure things get done
By joining the RONA family, you’ll enjoy many benefits, such as:
- A childcare centre that can accommodate up to 78 children
- A cafeteria with a delicious menu prepared by a dedicated chef, healthy options, as well as FARO Roasting Houses and Tim Hortons coffee stations
- Electric car charging stations
- A fitness centre, sports activities, and showers
- Exclusive employee discounts, plus a 10% discount on store merchandise (at all RONA locations)
- Benefits: retirement savings plan, annual bonuses, student incentive program, etc.
- Career growth opportunities within the company
- An inclusive and safe working environment
- Promotion of work-life balance
- An employer that’s involved in the community
- And much more
If selected for an interview, please advise our Human Resources team if you require accommodation during the interview and assessment process and we will work with you to meet your accessibility needs.
RONA is committed to encouraging diversity and inclusion. We are pleased to consider applications from all qualified candidates, regardless of race, colour, religion, sexual orientation, gender, nationality, age, disability, or any other protected status.
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