Communications Business Associate
4 weeks ago
Job Summary
The Communications Business Associate (CBA) is responsible for helping to build communication plans for assigned CN departments. The role works with team leads across CN functions and Communications Business Partners to identify annual communications objectives. The role also collaborates with the Senior Manager, Corporate Communications and other key CN Hub team members to develop strategies and communications plan to help achieve departmental objectives. The position coordinates clients' communication campaigns and ensures alignment of key departmental and company messages, tone and language by staying aligned with CN strategy. The incumbent acts as a CN communication and brand advocate on behalf of the Hub at a department level and Company-wide.
Main Responsibilities
Communication Plan Development
Help develop, align and coordinate communication plans
Ensure that creative and effective communication campaigns are delivered on time, within budget and with all approvals effectively managed with Senior Manager
Support development of key messages for clients campaigns
Ensure messages and tone align within client's organization (campaign to campaign) and among various CN departments, ensuring that all communications stay true to CN's strategic Pillars and Foundations
Delivery of Tactics or Materials
Collaborate with Communications Hub Specialists (e.g. Omnichannel and Branding groups) to define tactical plan and drive its development, results, monitoring and measurement
Work on corporate communications projects in order to increase knowledge of CN's business, departments and stakeholders
Client Service Mentality
Respond to communications needs of client's organization with a strong client service approach and a can-do solutions-oriented attitude
Educate client on communications practices and processes
Act as Subject Matter Expert in terms of understanding client, best means of communication, and critical success factors in reaching them with key messages
Build and nurture relationship with client department
Brand Advocacy
Represent Communications Hub and act as an advocate for the CN brand
Educate and strive to uphold brand standards set out by Communications Hub through recommendations to client
Working Conditions
The role has standard working conditions in an office environment with a regular work week from Monday to Friday. The incumbent must be available to work evening shifts and weekends when necessary. Due to the nature of the role, the incumbent must be able to meet tight deadlines, handle pressure and manage stress.
Requirements
Experience
Communications
Between 5 to 7 years of experience in a similar role
o Experience in creating and executing communications strategies and plans
o Experience in organizing employee events is an asset
o Experience in developing and executing video plans
o Experience in managing resources required for the execution of communications plans (Hub resources, CN resources and external resources such as videographers, photographers, designers, writers, translators )
Education/Certification/Designation
Bachelor's Degree in Business Administration, Communications or equivalent
Competencies
Inspires others with impactful modern communications and adapts to the audience
Collaborates with key internal stakeholders to enable higher productivity
Continuously displays a customer centric attitude in order to improve the customer's journey
Regularly identifies opportunities to create value and customer loyalty
Cultivates relationships
Makes informed and timely decisions to get things done
Influences by translating expertise into practical business outcomes
Knows CN's business and stays current with industry trends to elevate expertise and work
Strong Project Management skills
Fluently bilingual both written and verbal (English, French)
Any skills/attributes for these above would be considered as an asset
Technical Skills/Knowledge
Excellent proficiency in MS Office tools
Any knowledge for any of the above would be considered as an asset
About CN
CN is a world-class transportation leader and trade-enabler. Essential to the economy, to the customers, and to the communities it serves, CN safely transports more than 300 million tons of natural resources, manufactured products, and finished goods throughout North America every year. As the only railroad connecting Canada's Eastern and Western coasts with the Southern tip of the U.S. through a 19,500 mile rail network, CN and its affiliates have been contributing to community prosperity and sustainable trade since 1919. CN is committed to programs supporting social responsibility and environmental stewardship. At CN, we work as ONE TEAM, focused on safety, sustainability and our customers, providing operational and supply chain excellence to deliver results.
At CN, we are dedicated to building North America's safest, most inclusive and sustainable railroad, which includes reflecting the communities in which we operate. Research shows that candidates from underrepresented groups often don't apply unless they feel they fit the job posting at 100%. Even if you don't see yourself in every job requirement listed in a posting, we still encourage you to apply. If you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations), please reach out to our team at .
As an equal employment opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, and other protected status as required by applicable law. We thank all applicants for their interest, however, only candidates under consideration will be contacted. Please monitor your email on a regular basis, as communication is primarily made through email.
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