Commercial Lead Targeted Therapies
2 weeks ago
At Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where ,Health for all, Hunger for none' is no longer a dream, but a real possibility. We're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining 'impossible'. There are so many reasons to join us. If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there's only one choice.
Commercial Lead Targeted Therapies
This position is responsible for two targeted therapies in the Oncology business unit, Vitrakvi (targeted tumour agnostic) and Xofigo (taregeted radiopharmaceutical metastatic prostate cancer).
Position will lead a national sales team and associate market manager to develop and execute brand strategies for both treatments - driving uptake of a unique precision oncology molecule across multiple tumor types and maintaining Xofigo at its later stage in life cycle.
This includes supporting the brands, customers and market for use of these therapies including the diagnostic testing support for Vitrakvi.
Bayer is committed to a flexible hybrid working environment. This is a permanent position, located at Head Office, Mississauga, ON.What you will do:
- Lead the strategic framework for early public access and growth of Vitrakvi including the diagnostic testing access as well as driving the strategy to maintain Xofigo
- Internal and external omnichannel marketing for both novel treatment requiring companion diagnostics as well as radiopharmaceutical
- Drive insight generation, sales training, TL engagement and patient advocacy activities
- Lead crossfunctional team through development and execution of strategic brand plan to operationalize biomarker testing strategies and drive both brands and to gather insights and field intelligence / competitor information to drive strategy
- Develop and execute effective communication plans for commercial activities
- Effectively communicate and garner support for strategies and investments to senior management
- Identify, build and maintain strong relationships with Thought Leaders, focusing on molecular pathologists, geneticists, nuclear medicine and medical oncologists
- Establish and maintain regular contact with regional and global marketing colleagues to represent and integrate local needs into global marketing/brand strategies
- Manage 3 field Key Account Managers across the country and an inoffice Associate Market Manager
Who you are:
- Minimum 5 years of marketing experience
- Ability to manage ambiguity and complexity
Strategic mindset
- Strong business acumen and understanding of business strategy
- Drives results
- Experience / Knowledge of genomics and biomarkers is a strong asset
- Oncology experience an asset
- Entrepreneurial, innovative, proactive and solutionoriented mindset
- Ability to work successfully with crossfunctional teams and influence appropriate plans and actions
- Able to develop good relationships with Thought Leaders
- Excellent communication skills (both verbal and written)
What we offer:
- Competitive compensation and rewards package
- Collaborative, diverse and inclusive culture
- Career development and global opportunities
- Worklife flexibility programs such as flex hours, employee discounts, volunteer days, wellness, and other employee offerings
The collective sum of individual life experiences, knowledge, innovation, self-expression, unique capabilities that our employees invest in their work represents our culture, reputation, and Bayer's values and purpose.
Application Deadline:
February 24, 2023
LI-CA
Location:
Canada :
Ontario : Mississauga
Division:
Pharmaceuticals
Reference Code:
786647
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