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Castr: Product Marketing Manager

3 months ago

Charlottetown, Prince Edward Island, Canada Philpar Full time

We're looking for a Product Marketing Manager (remote) to join our team. This role requires a strong understanding of managing product launches, go-to-market strategy, positioning and data insights across different marketing channels. This role reports to the CEO & Founder.

Responsibility

  • Own the go-to-market/feature release plans.
  • Create content such as product tutorial articles, video scripts, website copies, email copies, etc.
  • Be a product expert. Understand the product from the inside out to communicate it to our users.
  • Executing the marketing and rollout of features across multiple channels
  • Deep knowledge and understanding of the competitive market landscape, personas, and audience
  • Analyze data, and gather user feedback and insights to help drive growth, adoption, and demand
Requirements
  • 2+ years of product marketing experience in SaaS
  • Superior fluency in English, both spoken and written
  • Strong content background
  • Results-oriented mindset
  • Our product is quite technical; you must want to learn it and have the ability to translate technical jargon into simple words.
  • SEO experience
Nice to have
  • Experience working in the live streaming/broadcasting industry
  • Work from anywhere
  • Healthcare insurance coverage
  • Annual learning stipend for use on courses, conferences, and more—your choice
  • Annual all-company retreats
  • We highly value work-life balance. In your first year, you'll receive 12 vacation days in addition to local holidays. From your second year, this will increase to 18 vacation days annually.
  • Opportunity to travel abroad for conferences#J-18808-Ljbffr