Insight Analyst H/F

1 week ago


Toronto, Ontario, Canada Corus Entertainment Inc Full time
Local Audience Insights Analyst - Research & Insights

Corus is a driving force in the media industry with a diverse portfolio of strong brands that entertain and inform audiences through great storytelling and compelling content, reaching millions of people around the world every day.

They outline how we achieve our goals, work together, engage with partners, and interact in our communities. At Corus, we Win Together, Think Beyond, Make it Happen, Learn Every Day and Show We Care.
Work Status: 1 year contract

The Research and Consumers Insights Department of Corus Entertainment has a 1 year remote contract opening for a Local Market Research Analyst.

In this role, you will be responsible for producing video and audio research in support of business planning and development, reporting directly to the Manager, Audience Insights - Local Markets.

The incumbent will work closely with local sales and content teams to satisfy business requirements.
Work with Manager, Audience Insights - Local Markets in the preparation of impactful strategically sound multi-platform research sales pieces utilizing available industry resources
Provide data for local market trade communication pieces for in market media assets with a particular focus on local market news and radio
Prepare market research for local programming teams with a particular focuson radio and news content
Prepare and provide insights into audio and video landscape and the competitive environment data for internal stakeholders through regular reporting and presentations
Support the Manager, Audience Insights - Local Markets in the participation of larger scale multi-market research presentations and reporting, ensuring consistent look and messaging
Experience working with 3rd party media databases such as Numeris PPM, VAM, Vividata and affiliated software
Skilled in PowerPoint and Excel software
Experience in Power BI or any dashboard creation is considered an asset
Ability to analyze and interpret audience research data in a clear, concise manner, summarizing information for the end user
Post-secondary education in media, advertising or related program considered an asset

Every day, we work hard to become an even more diverse, equitable and inclusive workplace that supports the well-being of our people and makes a positive difference in our communities.

Have a look at our Diversity, Equity and Inclusion Action Plan and Sustainability Report for more information on our approach to People, Planet and Responsibility.

We want our workforce to reflect the full diversity of communities across Canada.
No phone calls please. Job Function 06-Market Research & Analysis
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