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Field Marketing Coordinator
2 weeks ago
Join Our Team as a Marketing Coordinator
At 49th Parallel, we stand out by engaging in direct trade with coffee farms, prioritizing transparent sourcing practices to offer exceptional coffee to our dedicated customers. Besides our thriving 49th Parallel Cafes, we successfully operate Wholesale and Ecommerce branches, spreading our love for specialty coffee across North America.
As a Marketing Coordinator at 49th Parallel, you'll play a crucial role in driving growth, enhancing customer interactions, and organizing events across all business channels. This full-time position, based at our headquarters in Burnaby, B, requires a motivated individual with top-notch organizational skills.
- Act as a brand ambassador by communicating with customers and retail partners
- Organize marketing materials, samples, and ensure flawless execution
- Coordinate transportation, set up, and shipping needs
- Train Demos on our brand, coffee, and key selling points
- Manage demo scheduling, hours, budgets, and payroll
- Engage customers to build excitement around our brand
- Lead sales material creation and small-scale graphic design projects
- Develop Specialty Retail flyers and digital ads
- Support content creation across various digital platforms
- Produce visually appealing images and videos showcasing our coffee offerings
- Write compelling copy highlighting our unique selling points
- Contribute to social media strategies and content creation
- Manage social media accounts and engage with followers
- Identify potential collaborations with Influencers and partners
- Oversee influencer campaigns aligning with brand values
- Monitor and respond to social media comments professionally
- Handle special projects and administrative tasks as assigned
- Represent the brand as a customer-facing ambassador
- Bring a creative mindset and visual aesthetic sense
- Proficiency in MS Office and social media platforms
- Experience with Adobe Photoshop or Illustrator
- Preferably hold a Bachelor's degree in marketing or communications
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