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Manager of Communications
2 weeks ago
Posting 23-03
Manager of Communications
Communications Unit, Corporate Services Department
- Permanent position, Category 4a
- Hiring Range: $131,969 to $148,532_
The Manager of Communications is responsible for planning, development and implementation of all of the College's integrated strategic communications and marketing programs, both internal and external.
The Manager also directs the efforts of the Communications Unit teams to support the work of other College departments and units.
This position reports to the Director of Corporate Services.Responsibilities:
Supervision and Management
- Provide fun, collegial and positive leadership to the Communications Unit including the Corporate Communications, External Relations, Digital Media, Translation and Localization Services, Production Centre and Margaret Wilson Library teams.
- Lead a bilingual staff complement in the advancement of the College's position as a leader in the provision of services in both official languages.
- Keep informed of developments in the fields of communications, marketing, public relations, regulation and governance, and use this knowledge to keep the organization operating with initiative and innovation.
- Interpret and communicate Council, administration and human resources policies and procedures to unit staff.
- Chair weekly unit meetings and attend regularly scheduled team meetings.
- Develop and coordinate strategies to collaborate with and seek regular input from the unit's key clients with respect to the quality and effectiveness of unit programs, products, services and strategies.
- Participate in planning, program and priority setting exercises for the Corporate Services department.
- Design, support and oversee the work of crossfunctional teams that support the work of the unit, department and organization.
- Provide project direction and resources, remove barriers, clarify roles and assist unit employees to develop skills, expertise and experience.
- Encourage individuals to constructively question organizational assumptions and ask strategic questions, ensuring quality decision making, knowledge development and learning.
Communications and Marketing
- Responsible for creating, implementing and measuring the success of College communication strategies that serve the greater good by enhancing the organization's visibility and reputation with the public and membership, and that are aligned and supportive of the College's strategic priorities and operational goals.
- Oversee the College's digital communication initiatives, including content for the College's external website and staff intranet along with digital newsletters and social media.
- Oversee responsibility for content, design, production and distribution of all College print publications ensuring that they are of a high quality and easily understood by external audiences.
- Foster trust and respect and maintain positive relationships internally and externally, including the news media, editors, education reporters, communication directors with the Ministry of Education, school boards and other stakeholder organizations.
- Represent the organization in the media and on other relevant occasions.
- Ensure that the appearance of all print and digital materials complies with the College's brand identity and writing style guides.
- Ensure that the unit regularly conducts relevant qualitative and quantitative research in order to monitor trends and adjust resources as appropriate.
- Identify short and longterm communication strategies, plans and budgets to support stakeholder engagement with a particular focus on raising the organization's visibility with parents and the general public.
- Provide the department director with detailed reports and adhoc briefings of communication activities including return on investment analysis.
- Perform other duties as assigned by the Director of Corporate Services.
Qualifications:
- Genuine enthusiasm for the mandate, objects and work of the Ontario College of Teachers, Ontario's Teaching Regulator.
- Strong leadership skills with the ability to provide strategic advice and counsel, positively influence decisions, demonstrate dependability and reliability, and acknowledge and appreciate the contributions of staff and stakeholders.
- A bachelor's or master's degree in advertising, communications, public relations, journalism, marketing or similar area of study.
- Several years' experience in the communications, public relations and/or marketing field, preferably in the notforprofit sector.
- Proven track record in the development and oversight of creative and innovative communication strategies, strategic communications, marketing, branding and message positioning.
- Exceptional written communications skills, with the ability to adapt content and style to suit different communications media and audiences.
- Solid consultative, facilitation and presentation skills.
- Exper
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