Marketing Communications Manager

1 week ago

Windsor, Ontario, Canada Rock Central LLC Full time

Working for Rocket Mortgage in Canada means more opportunities for you to carve your own career path forward. From our desire to revolutionize the way people get mortgages to addressing challenges big or small with outside-the-box solutions, we're not your typical employer. We'll provide you with everything you need to make sure you're successful here.

Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals.

Minimum Qualifications:

  • Bachelor's Degree in Marketing, Business, English, Communications, Journalism, or related field
  • 2 years of relevant experience
  • Experience in digital marketing, content creation and communication management
  • Excellent presentation, written and oral communication skills, with exceptional attention to detail
  • Ability to collaborate across the team and larger organization
  • Passion for working in a startup environment and taking charge with little direction
  • Experience writing across multiple channels, including ad copy, technical writing, sales collateral, email marketing, social media, thought leadership or blogs
  • Strong project management skills; ability to juggle multiple projects and shifting priorities

Preferred Qualifications:

  • 3 years of relevant experience
  • Experience with social media management
  • Proven experience developing content that provokes engagement
  • Ability to analyze and understand target audiences and create personas
  • Knowledge of content management systems
  • Knowledge of SalesForce, HTML, keywords, basic SEO, tagging, and linking content

Job Summary:

As a Marketing Communications & Content Manager, you'll be responsible for developing, executing and testing marketing communication plans for a defined audience. You'll own the content marketing initiatives, establishing the voice of the company through cohesive content strategies and campaigns. This role involves crafting and distributing content across various channels to increase website traffic, build brand awareness and drive sales.

Responsibilities:

  • Own the voice of the company, creating on-brand content with minimal supervision
  • Design and implement cohesive content marketing strategies/campaigns that tie in blogs, videos, emails, print materials, white papers, surveys, etc. to help achieve business goals
  • Set the vision for content strategy and develop an editorial calendar
  • Drive cross-team collaboration and ensure timely content delivery
  • Develop a diverse content portfolio
  • Help our partners tell their stories to help with building our partner success program
  • Support the revamping of materials to align with the brand
  • Consult with stakeholders on the best channels for campaign messaging. Optimize automated marketing communications
  • Measure the results of marketing activity to inform future marketing campaigns - email clicks, blog traffic, social media engagement, etc.
  • Incorporate learnings into future communications
  • Conduct persona research and development
  • Bring new ideas and best practices to continuously improve content

Benefits and Perks

Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks.

Who We Are

Rocket Companies is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. We're passionate about the work we do, and it shows. We've been ranked #1 for Fortune's Best Large Workplaces in Financial Services and Insurance List in 2022, named #5 on People Magazine's Companies That Care List in 2022 and recognized as #7 on Fortune's list of the 100 Best Companies to Work For in 2022.

Disclaimer

This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.

We are proud equal opportunity employers and committed to providing an inclusive environment based on mutual respect for all candidates and team members. Employment decisions, including hiring decisions, are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. We also provide reasonable accommodation to qualified individuals with disabilities in accordance with state and federal law.


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