Vice President, Analytics

1 week ago

Toronto, Ontario, Canada Data Axle Full time

Overview:
Data Axle provides data, applications, and marketing agency services that help organizations make and save money. Our commitment to accuracy, service and innovation drive customer acquisition, retention, and product enhancement.

We are currently seeking a Vice President, Analytics to join our team.

The VP, Analytics position is a senior, highly-visible, client-facing position residing on the Product team and reporting to the Chief Product Officer.

Primary responsibilities include creating and developing analysis solutions, leading analyst teams and delivering actionable insight to both internal stakeholders and clients.


Responsibilities:

  • Lead a team that owns reporting & analysis across the entire organization, specifically supporting marketing, sales, product and our clientfacing Data Axle Agency – enhancing the vision for an analysisdriven product roadmap.
  • Pivot between different data tools and data sets to construct a comprehensive story of performance and customer journey. This includes, but not limited to, web and mobile analytics, marketing performance & attribution, sales and retention propensity models, sales leads and opportunities, and product exhaust data.
  • Use Redshift (SQL), Tableau, Google Analytics, Excel and Salesforce to build informative and interactive dashboards to provide this reporting.
  • Provide leadership and mentorship for team analysts and clients to make informed investment choices across digital and traditional marketing channels.
  • Continually track, analyze and improve KPI's related to multichannel digital marketing programs including optimizing spend, response rates, ROI, ROAS, LTV, attribution and detailed analysis of all program elements. Construct multitouch attribution models and build data connectors to result in usable data.
  • Conduct analysis and create actionable models around reorder patterns, retention trends, active customers and product usage.
  • Partner and interface with a variety of stakeholders to make sure analysis provided is useful and driving actionable change. Work to push the analysis forward by investigating data anomalies and highlight trends in a proactive manner.
  • Drive innovation by collaborating with the stakeholders to recommend, execute and measure tests on landing pages and customer apps to increase conversion and ROI.
  • Become the subject matter expert on all business intelligence related to sales, marketing, product and underlying data. Regularly engage with a set of executives, GM's and VP's in various group to stay abreast of other initiatives that may impact performance.
  • Create and pitch analytic plans and approaches as part of broader marketing strategies and tactics, including maintenance of analytics collateral.

Qualifications:

  • Bachelor's degree in Computer Science, Math, Economics, Statistics or a related field.
  • 10+ years' experience in business intelligence and analytics, with specific experience building and analyzing data using Amazon Redshift, SQL, and Tableau. Experience with Google Analytics, Salesforce and Heap is nice to have along with any other programming languages.
  • Deep understanding of marketing KPI's (CPL, VMD, LTV, etc.) across a variety of channels (SEO, Paid Search, Display/Programmatic, Retargeting, Video, Social) and ability to set strategy for data collection and analysis.
  • Understanding of basic statistical concepts such as statistical confidence and regression analysis.
  • Experience acting as a thought leader around the organization.
  • High sense of urgency and ability to work well and navigate in a matrixed environment with a growth hacking mentality.


 Creativity
  • Can formulate ways to access data and glean insights to solve business problems will continue to hunt until an answer is found and is always eager to learn new technologies.


 Critical Mind
  • Can identify issues and turn them into opportunities. Can work well across multiple groups to achieve business outcomes based on insights found.


 Communication
  • Can explain complex concepts in simple terms to a variety of internal and external audiences.

Affirmative Action/EEO Statement:
At Data Axle, we are committed to attracting, retaining, and engaging employees from all walks of life. Diversity is an important part of our values and business operations. We are dedicated to creating an inclusive environment that promotes professional development for everyone.

As part of that commitment, Data Axle does not discriminate on the basis of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status with regard to public assistance, status as a disabled veteran and or Vietnam Era or any other characteristic protected by federal, state, or local law.

All qualified applicants will receive consideration for employment. In addition, Data Axle will provide reasonable accommodation for otherwise qualified disabled individuals.

  • IIROC – Vice President, Analytics, Toronto

    1 week ago

    Toronto, Ontario, Canada Stonewood Group Inc. Full time

    IIROC – Vice President, Analytics, Toronto THIS SEARCH WAS SUCCESSFULLY COMPLETED. About the Company IIROC is the national self-regulatory organization which oversees all investment dealers and trading activity on debt and equity marketplaces in Canada. Created in 2008 through the consolidation

  • IIROC – Vice President, Analytics, Toronto

    1 week ago

    Toronto, Ontario, Canada Stonewood Group Inc. Full time

    IIROC – Vice President, Analytics, Toronto THIS SEARCH WAS SUCCESSFULLY COMPLETED. About the Company IIROC is the national self-regulatory organization which oversees all investment dealers and trading activity on debt and equity marketplaces in Canada. Created in 2008 through the consolidation of the Investment Dealers Association of Canada and Market...

  • Vice President, Analytics

    1 week ago

    Toronto, Ontario, Canada Data Axle Full time

    Overview: Data Axle provides data, applications, and marketing agency services that help organizations make and save money. Our commitment to accuracy, service and innovation drive customer acquisition, retention, and product enhancement. We are currently seeking a Vice President, Analytics to join our team. The VP, Analytics position is a senior,...

  • Vice President

    1 week ago

    Toronto, Ontario, Canada Brookfield Asset Management, Inc Full time

    Vice President - BAMRe Technology Brookfield Asset Management, Inc Toronto, Canada Vice President - BAMRe Technology Brookfield Asset Management, Inc Toronto, Canada Posted 2 days ago Permanent Competitive Location Brookfield Place - 181 Bay Street Business - Reinsurance Brookfield Reinsurance Ltd. (Brookfield Reinsurance", BNRE"; NYSE/TSX: BNRE) is...

  • Vice President Technology

    1 week ago

    Toronto, Ontario, Canada CLevelCrossing Full time

    Critical Mass' Technology Team is looking for a Vice President of Technology to take charge of our BMW Group accounts, which include BMW USA, MINI USA, and BMW FS.Our team has various technology needs, including strategy, client management, solution architecture, marketing automation, data engineering, talent development, and more. As the Vice President, you...

  • Senior Vice President

    1 week ago

    Old Toronto, Ontario, Canada Aon Hewitt Full time

    As part of an industry-leading team, you will help empower results for our clients by delivering innovative and effective solutions as part of our Actuarial & Analytics business group within Aon Risk Solutions, in Toronto, Ontario, or elsewhere with travel. As a Senior Vice President & Senior Actuar

  • Vice President

    1 week ago

    Toronto, Ontario, Canada Perrett Laver Full time

    CIFAR's office is located on the traditional territory of many nations including the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee, and the Wendat peoples. This land is now home to many diverse First Nations, Inuit, and Métis peoples. It is covered by Treaty 13 with the Mississaugas of the Credit.Celebrating 40 years of impact,...

  • Vice President

    1 week ago

    Old Toronto, Ontario, Canada TD Bank Full time

    Vice President & Director Investment Funds Tax - TD Asset Management page is loaded Vice President & Director Investment Funds Tax - TD Asset Management Apply remote type Hybrid locations Toronto, Ontario time type Full time posted on Posted 2 Days Ago job requis

  • Vice President

    1 week ago

    Toronto, Ontario, Canada Brookfield Asset Management Full time

    Job Description Position Summary The Vice President, Reinsurance Technology will work with the SVP, Technology Services to oversee the overall technology function for the new BAM Re business, including the delivery of business solutions and technology services. This role will entail managing all Reinsurance technology operations and projects,...

  • Vice President

    1 week ago

    Toronto, Ontario, Canada Checker Flag Leasing Full time

    Checker Flag Leasing is seeking an experienced and results-driven Vice President & General Manager (VP & GM) to lead our growth in sales and operations. Reporting directly to the CEO & President, you will manage daily business activities, implement strategic initiatives, and optimize operational ef

  • Vice President

    1 week ago

    Toronto, Ontario, Canada Brant Community Healthcare System Full time

    Vice President, Clinical Services and Chief Nursing Executive Job Description - Vice President, Clinical Services and Chief Nursing Executive Exceptional Care–Exceptional People Brant Community Healthcare System (BCHS), is located in Brantford on the picturesque Grand River Valley area. With 330 beds, 2,000 employees, 360 professional staff and 295...

  • Vice President

    1 week ago

    Toronto, Ontario, Canada TAL Life LTD Full time

    Vice President Finance, Canada page is loaded Vice President Finance, Canada Apply locations Montreal Toronto time type Full time posted on Posted 30+ Days Ago job requisition id JR-10225 At Fiera Capital We invest in creating a culture of purpose that makes our people feel valued, cared for, seen, and heard. The Vice President of Finance, Canada, will be...

  • Vice President of Sales

    1 week ago

    Toronto, Ontario, Canada Bulletin Full time

    Bulletin's Vice President of Sales will be an individual contributor responsible for managing, prospecting, and closing sales for Bulletin's suite of digital media advertising products. The Vice President will have autonomy to cultivate new and manage existing sales as they see fit, while being supp

  • Vice President Operations

    1 week ago

    Toronto, Ontario, Canada Gecko Hospitality - Ontario Full time

    Vice President of Operations We are seeking a dynamic and strategic Vice President of Operations to join our team and lead the charge in championing our brand, driving customer preference, and fostering innovation within the hospitality industry. Reporting directly to the Chief Operating Officer,

  • Vice President, Medical Operations

    1 week ago

    Toronto, Ontario, Canada Yorkville University Full time

    Job Description Vice President of Finance Location Toronto,ON :About Us: The same philosophy of personal attention that distinguishes Yorkville Education Company as a leading provider of post-secondary education makes us an exceptional place to work. We are a progressive and modern institution, responding to the needs of current and future students and...

  • Vice President

    1 week ago

    Greater Toronto Area, Canada, Ontario Mandrake Full time

    Join one of Canada's leading executive search firms as a Vice President. In this role, you will be responsible for new business development while managing your own book of business.Vice President, Executive SearchLocation: Work from your home office or our head office at 135 Yorkville Avenue, TorontoAs a Vice President, you'll join a team of seasoned...

  • Assistant Vice President, Pricing

    3 days ago

    Toronto, Ontario, Canada Munich Re Full time

    Assistant Vice President, Pricing (Insurance) Company HSB Canada Location Toronto , CanadaDriven by technology and fueled by innovation, HSB is Canada's premier specialty insurance and applied technology services provider. Offering 150 years of technical and service excellence, we are focusing on emerging trends and unlocking new opportunities for...

  • Cyber and Data Analytics Audit, Assistant Vice President

    1 week ago

    Toronto, Ontario, Canada State Street Full time

    Who we are looking for We are looking for a highly skilled and experienced Cyber and Data Analytics Auditor, Assistance Vice President to join our global Cyber Audit team. To succeed in this role, you need to have a deep understanding of cyber risks processes, controls, industry standards, and should have a strong knowledge of NIST, MITRE, and Defense in...

  • Vice President

    1 week ago

    Toronto, Ontario, Canada Reach3 Insights Inc Full time

    Reach3 Insights - Vice PresidentWe've worked at the large agencies in the past and have been pioneers in new research programs and methods, but our desire to innovate and execute truly meaningful work led us to doing something new and different. We aim to capture behaviors, emotions and context in every research touchpoint, with our ground-breaking analytics...

  • Vice President

    1 week ago

    Toronto, Ontario, Canada Bank of Montreal Full time

    Vice President, Private Equity - BMO Global Asset Management page is loaded Vice President, Private Equity - BMO Global Asset Management Apply locations Toronto, ON, CAN time type Full time posted on Posted 2 Days Ago job requisition id R Application Deadline: Reporting to the Head of BMO Global Asset Management Private Equity, the Vice President, Private...