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Sales and Marketing Consultant

3 months ago

Toronto, Ontario, Canada ADVENT- FORESTVIEW RETIREMENT RESIDENCE Full time

Advent Health Care Corporation (Advent) is a not-for-profit, charitable organization providing care and services for seniors and is led by a volunteer board of directors.

Advent currently serves the needs of the community with the operation of Valleyview Residence, a 174-bed long-term care home and Forestview Retirement Residence, a 128-suite independent and assisted-living residence.

Advent Health is affiliated with the Seventh-day Adventist Church.

ACCOUNTABILITY OBJECTIVE:


Under the direction of the General Manager, and as part of the Community Relations Team, develops and implements home-specific marketing and sales programs to achieve occupancy targets.


BACKGROUND / QUALIFICATIONS:

  • Minimum grade 1
  • Preferred postsecondary education with a preference to business administration, with a major in sales, marketing, communication or public relations, or a background in an industry related to the position: real estate, healthcare, or sales.
  • Minimum five years of business experience, preferably in retirement, hospitality, healthcare, or consumer sales sectors.
  • Excellent verbal and written communication skills in the English language.
  • Must be a selfstarter with drive and initiative and a passions for finding solutions for people's needs.
  • Must have a valid Ontario driver's license and be willing to drive own vehicle.
  • Must have proficiency with computers and with CRM programmes, preferably Sherpa.
  • Must be available for a flexible schedule, which will include weekends and/or evenings.

KEY RESPONSIBILITIES:

  • Markets residential suites in accordance with established sales procedures to ensure occupancy targets are met.
  • Develops both new and existing potential resident contacts through a structured marketing and followup program.
  • Facilitates and ensures a smooth transition for new residents.
  • Prepares and processes tenancy agreements accurately.
  • Schedules premovein healthcare assessments with the Health & Wellness Manager or designate.
  • Coordinates moveins and room preparation.
  • Keeps the CRM program up to date.
  • Collects and forwards pertinent information to other departments and ensures notification to corporate office.
  • Coordinates both internal and external public relations activities.
  • Conducts tours and acts as the internal and external referral source for all sales and marketing contacts and activities.

MARKETS THE HOME:

  • Develops and implements an marketing plans, and updates and reviews it as needed.
  • Enhances the home's community awareness/image through public speaking engagements.
  • Acts as a representative at community functions as appropriate.
  • Maintains ongoing contact with potential residents.
  • Maintains statistics to evaluate sales and marketing effectiveness:
  • Maintains complete and accurate sales records in accordance with established procedures and programs.
  • Prepares marketing and sales reports for submission to the General Manager.
  • Meets regularly with the General Manager and other staff to review marketing plan on an ongoing basis.
  • Conducts competitor surveys as assigned.
  • Implements the marketing objectives, policies, and procedures of the home.
  • Responds to resident inquiries and concerns; follows up with the General Manager and department heads to ensure residents' satisfaction.
  • Provides resident information for all departments by maintaining uptodate resident room records, occupancy, daily census and informs all departments of resident movement/moveins/moveouts.
  • Attends and participates in regional marketing meetings.
  • Ensures that model suites are clean and attractive daily.
  • Assists with department heads in planning and implementing resident programs and services based on residents' needs and requests.
  • Performs other related duties as assigned or delegated by the General Manager.
  • Complies with the Occupational Health and Safety Act, Workplace Safety and Insurance Act, and Workplace Hazardous Material Information System. This includes recognizing health and safety hazards, reporting incidents, fulfilling responsibilities under the applicable legislation.
  • Complies with all relevant corporate policies and procedures.
  • Completes all required annual mandatory training/education.
  • Assists with other related duties as required.

SKILLS

  • Strong leadership. Effective communication. Deal strategy. Time management. Training and coaching. Creating sales plans and processes. Forecasting sales and creating reports.

Job Type:
Fixed term contract

Contract length: 6 months

Schedule:

  • 8 hour shift
  • Monday to Friday
  • Weekend availability

COVID-19 considerations:
All staff required to wear masks.
All hires must have 2 COVID-19 Vaccinations.

Application question(s):

  • Do you have 2 doses of COVID19 Vaccinations?
  • Do you have a reliable vehicle that you can use for work?

Education:

  • Secondary School (required)

Experience:

  • Sales and Marketing for
Retirement Living: 1 year (required)

Licence/Certificati