Assistant Marketing Manager

1 month ago


St John's, Canada PAL Airlines Full time

A Career in Aviation and Beyond.

For over 50 years, PAL Airlines has been connecting Eastern Canadians and are positioned for growth that extends far beyond the region. Our passionate team comes to work every day with the goal of making travel easier for Eastern Canadians and connecting more communities, families, workers, and travelers. We are looking for a passionate Assistant Marketing Manager to join our growing team that comes to work every day to connect our region.

The Headline:

In the role of Assistant Marketing Manager, you'll help build one of the most iconic brands in Newfoundland and Labrador and help shape our future as we expand further in Eastern Canada.

In this specific role, you will be an Assistant Marketing Manager and will be responsible for executing key programs that help connect more travelers to their end destinations, more communities to travel hubs, more families together and so much more.

The Responsibilities:

  • Marketing Communications & Creativity
    • Responsible for developing and executing through-the-line marketing programs and advertising campaigns
    • Manage the creative development process with internal stakeholders and team members.
    • Manage PAL Airlines social channels.
    • Collaborate with marketing cross-functionals - including Human Resources, Operations, Sales, Customer Service, Revenue Management, Charters - to craft effective campaigns and analyze performance.
  • Brand Strategy & Consumer Understanding
    • Assist in the development of marketing plans, including annual planning.
  • Business Management & Commercial Fluency
    • Assist with marketing team budget management, including PO and invoice processing.
    • Collaborate with Sales, Human Resources, and other internal stakeholders to market PAL Airlines services, careers, and offerings.

Who We're Looking For:

  • A creative problem-solver with exceptional project management abilities, initiative to balance multiple projects simultaneously, and empathy to successfully collaborate with others.
  • A strong strategic thinker who understands both the big picture and how to execute marketing tactics.
  • A natural communicator. Someone who can write, speak, and lead clearly and persuasively.
  • An intellectually curious and creative thinker who has a passion for brand building.
  • Demonstrated experience in relevant field, including marketing, advertising, etc.
  • Experience in the aviation industry is an asset, but not required.
  • 0 - 2+ years of marketing experience is a preferred.

What we offer:

  • Comprehensive health benefits including medical, dental, vision, and life insurance.
  • Defined Contribution Pension Plan.
  • Employee Stock Purchase Plan.
  • Personal travel privileges with PAL and interline agreements with multiple airlines.
  • Industry discounts.
  • Employee Tuition Assistance Program.
  • Employee and Family Assistance Program.
  • A unique opportunity to advance your career by joining a growing but recognizable brand in a challenging, constantly changing industry.

PAL Airlines is committed to fostering an inclusive work environment that celebrates and encourages diversity, equity, and inclusion whereby individuals are recognized, supported, and respected. Candidates of all backgrounds are encouraged to apply.

Only those candidates selected for an interview will be contacted. Thank You.

#PALAirlines



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