Marketing Art Director

Found in: Jooble CA O C2 - 3 days ago


Toronto ON, Canada Paralucent Inc Full time

We are seeking a visionary and experienced Art Director with a strong background in brand and creative marketing to lead our artistic endeavors. The ideal candidate will possess a unique blend of artistic flair, strategic thinking, and technical understanding, overseeing the visual aspects of projects from conception to completion. This role requires a passion for brand development, marketing creativity, and the ability to inspire and guide a creative team towards delivering visually stunning and strategically aligned solutions.
Responsibilities:
Visual Strategy and Brand Development:
Develop and execute visual strategies that align with brand identity and marketing objectives.
Lead the artistic direction of projects, ensuring visual elements convey the desired message and resonate with the target audience.
Creative Team Leadership:
Lead, inspire, and manage a multidisciplinary creative team, including designers, illustrators, and other artistic professionals.
Assign tasks and responsibilities, ensuring the team's work aligns with brand guidelines and overall project goals.
Collaboration and Communication:
Collaborate closely with cross-functional teams, including Project Managers, Marketing, and Technology, to ensure cohesive and effective project execution.
Effectively communicate visual concepts and ideas to team members, stakeholders, and clients.
Innovative Artistic Direction:
Provide innovative artistic direction that incorporates current design trends, technological possibilities, and the unique needs of each project.
Bring a fresh perspective to creative projects, pushing boundaries to deliver visually striking and memorable results.
Quality Control and Brand Consistency:
Ensure all artistic deliverables maintain high-quality standards and adhere to brand guidelines.
Conduct thorough reviews of creative assets to guarantee accuracy, consistency, and alignment with the overall brand aesthetic.
Technical Expertise:
Utilize technical proficiency to understand and communicate the feasibility of artistic concepts, especially in projects with a technological focus.
Collaborate with technology teams to integrate artistic elements seamlessly into digital platforms and campaigns.
#

Bachelor's degree in Fine Arts, Graphic Design, or a related field.
Proven experience as an Art Director, preferably in a brand and creative marketing environment.
Strong portfolio showcasing a diverse range of artistic projects, with an emphasis on brand development and marketing creativity.
Technical background or experience collaborating on projects with a technological aspect is highly desirable.
Proficiency in design software and tools.
Excellent leadership and team management skills.
Exceptional communication and presentation abilities.
Keen attention to detail and a passion for artistic excellence.
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