NOW HIRING: Marketing Representative

3 weeks ago


Surrey BC, Canada recruitometry Full time

Marketing Specialist



About the Job:


This individual will support various business units, coordinating marketing, advertising, and promotional activities.



Responsibilities:


The Marketing Specialist is a critical player in our marketing efforts, including digital media strategies for the client. Develop an integrated marketing strategy aligned with performance goals for the business units in focus
Manage and execute marketing activities in the plan, including the social media program (LinkedIn, Twitter, Facebook, Instagram, YouTube, etc.), digital advertising (Google AdWords, Facebook and/or LinkedIn ads, etc.), multi-media (YouTube), email marketing, websites and other online platforms
Monitor marketing activities and report on key performance metrics to align with business goals
Implement strategies to improve search engine rankings and optimization for our websites to boost brand awareness
Maintain a robust, consistent and coherent brand voice
Stay up-to-date with the latest Marketing trends and design technology available
Propose and implement ideas for improvement in our marketing strategy to improve overall company performance
Participate in company events for social media exposure
Qualifications and Experience:
A minimum of 5 years' experience in marketing with proficient knowledge in social media, content marketing, email marketing, search engine marketing and optimization (SEM & SEO)
A creative strategist with excellent verbal and written communication skills
Ability to manage projects from concept to completion and to multi-task and perform under tight deadlines
A passion for visual design with solid knowledge of graphic design tools
Proficiency with Adobe Photoshop and InDesign would be an asset (but not required)
Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
Experience in optimizing landing pages and user funnels
Skilled in writing and editing content with attention to detail
Experience with website content management systems (e.g., WordPress)
Proficiency with standard MS Office applications (Word, Excel, PowerPoint, SharePoint)
Excellent planning, organization, and analytical skills
Additional qualification in website design or video animation is a plus
A self-starter, ideas person and team player who can get things done
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