Sales & marketing lead (h/f)

3 weeks ago

Saskatoon SK, Canada LutherCare Communities Full time

Since 1955, LutherCare Communities has been a leader in providing programs, services, and housing to residents across Saskatchewan with the highest quality of care and support.
Our Team Members provide caring services to residents and clients throughout Saskatchewan in our Seniors Independent Living Communities, Intermediate Care Homes, Long-Term Care, Group Homes for individuals with intellectual and physical disabilities, and programs like the Seniors Day Program and the Luther Seniors Centre.
LutherCare is proud to offer a wide range of services to meet the needs of all entrusted to our care. These services are fully accredited to meet our commitment to excellence.
The Sales & Marketing Lead is a key member of the Marketing & Communications division in LutherCare Communities (LCC), partnering with other divisions to achieve organizational priorities and goals. Reporting to the Director of Marketing & Communications (the Director), the Sales & Marketing Lead supports strategy by executing divisional plans, including cascading, monitoring, reporting, and course correction. The Sales & Marketing Lead demonstrates divisional expertise to enable an innovative and positive working climate in a resident-first culture. The Sales & Marketing Lead works within the division and cross-functionally to support operations in the organization.
Position Functions - Support quality improvement, performance measurement and standard work for the division - Support and encourage the process of meeting required standards for licensing and accreditation - Support the Director to develop, implement and execute LCC marketing strategies - Manage sales strategies in consultation with the Director - Develop, implement, and manage sales programs and material in LCC sites - Follow procedure manual for Rental of Suites in LCC Housing - Schedule and provide tours (booked and walk-in) - Meet with potential residents (individual or group tours) providing general information on the site, site tour, and explain other services available - Ensure potential residents are aware of the team approach to service and the supports they would have at the site - Utilize customer relationship management software to create and maintain a structured, systematic, effective and efficient system for tracking and managing all sales inquiries and referrals (if applicable) - Collaborate with the Tenant Services Coordinator and/or Advocate Services Coordinator to ensure the prospective resident will be able to function independently in a rented suite - Oversee leasing by following applicable policy and procedures - Manage paperwork of the leasing transaction prior to sign-off by Housing Manager - Engage with prospective residents from initial inquiry through to move in, ensuring that exceptional customer service is delivered at all stages 4. Analysis and Use of Information - Strategically position ideas to resolve complex problems, to influence audiences, institute culture shifts, and design approaches to various communications strategies - Champion LCC’s visual identity guidelines and brand - Maintain brand and visual identity development and compliance - Collect, analyze and trend metrics for the Director - Review quality monitoring metrics for the use in efficiency and effectiveness of process improvement  5. Reporting  - Prepare reports to the Director using qualitative and quantitative data - Apprise the Director of portfolio and province-wide operations, developments, and initiatives - Prepare and deliver reports to ELT, OLT, and management teams in support of a cross-functional team - Prepare material for presentation to the ELT, internal committees, and external partners including federal and provincial government agencies Education: - Bachelor’s or master’s degree in a related field, equivalent combination of education and experience
Experience: - 3+ years working in Sales - Experience developing and integrating a multi-media marketing and sales campaign is an asset - Experience in a multi-stakeholder environment with multiple locations - Experience working with Federal and Provincial Governments - Experience working with First Nation and Metis communities - Experience in a hybrid organization (for-profit and not-for-profit) would be considered an asset - Experience in a health-care sector would be considered an asset - Experience in a housing sector would be considered an asset
Enhanced time off policies
Extended Health and Dental benefits
Group life and long-term disability benefits
Pension Plan
We believe in the power of diversity and we're dedicated to creating a diverse, equitable and inclusive environment at LutherCare Communities. Personal Details * Required field
Digits only or add + for international numbers
Please outline your work experience within the past five years and include the following: Organization; Do you have a Bachelor's or Masters Degree in Marketing and/or a related field of study? *
Do you have 3+ years working in Sales? *
If you have a disability, please outline what functions can you not perform and what accommodations could be made which would allow you to do the work adequately? *
Their Phone Number and Email Address: *
Have you previously been employed by LutherCare Communities? *

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