Coordonnateur marketing

Found in: Jooble CA O C2 - 2 weeks ago

Brampton ON, Canada Loblaw Companies Ltd - Head Office Full time

Toutes les références de candidats doivent d’abord être soumises dans Workday par un collègue de Loblaw actuel.
Venez faire votre différence dans les communautés à travers le Canada, où l'authenticité, la confiance et l'établissement de liens sont valorisés - alors que nous façonnons l'avenir du commerce de détail au Canada, ensemble. The Health & Wellness Manager, Brand Marketing role focuses on executional excellence for marketing campaigns and brand / service innovation supporting both Shoppers Drug Mart and Loblaw pharmacy services. This role is a key collaborator across multiple stakeholder groups (e.g., business stakeholders, internal/external creative & media agency, and compliance), to ensure seamless delivery of marketing plans and programs that support the pharmacy services’ objectives and KPIs. The candidate will demonstrate their proximity to campaign-level strategy and campaign execution to advise standard processes for the broader marketing organization

Campaign/Program Strategy: Translates brand/business-level strategic objectives into campaign-level plans; Campaign Planning: Handles the planning process for small to moderate marketing campaigns; Responsible for developing marketing briefs, including handling review cycles with senior decision-makers, and working with partners to gather inputs to advise briefs; Ensures the marketing briefs align to strategic and annual plan objectives; Ensures business stakeholders are aligned along the planning journey to ensure collaborative approach
Be the primary point of contact for internal/external agency counterparts, and other partners (e.g., Loblaw Media, Loblaw Digital) for the review and execution of creative; Key lead for actioning other execution-related needs from the Division/Merchant teams, or local store operations
Optimization, Innovation & Best Practices: End-to-end management of pre & post-mortem process, including working with partners to compile campaign performance report reports with key metrics, facilitating post-mortem discussions, documenting findings, and briefing Director/Sr. Director on the takeaways to share throughout the marketing organization
Achievement of campaign objectives (e.g., sales, customer acquisition/expansion
Marketing planning & communication
Developing marketing insights from data & analytics
Project management
Experienced in end-to-end campaign planning & execution
~3-5 years of experience in brand / service marketing

Notre engagement envers la durabilité et l'impact social est un élément essentiel de notre façon de faire des affaires. Notre approche de la durabilité et de l'impact social repose sur trois piliers - l'environnement, l'approvisionnement et la communauté. Nous offrons à nos collègues des carrières progressives, une formation complète, de la flexibilité ainsi que les nombreux avantages compétitifs - voici quelques-unes des nombreuses raisons pour lesquelles nous sommes classés au palmarès des meilleurs employeurs du Canada, au palmarès des meilleurs employeurs pour la diversité au Canada, au palmarès des employeurs les plus verts au Canada et au palmarès des meilleurs employeurs pour les jeunes au Canada.
Nous nous concentrons depuis longtemps sur la diversité, l'équité et l'inclusion, car nous savons que cela fera de notre entreprise un meilleur lieu de travail et de magasinage. Nous nous engageons à créer des environnements accessibles pour nos collègues, candidats et clients. Les demandes d'aménagement en raison d'un handicap (qui peut être visible ou pas, temporaire ou permanent) peuvent être faites à n'importe quel stade de la demande et de l'emploi.

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