Paid Search Manager

4 weeks ago


Toronto ON, Canada Jetfuel Full time

agency is a digital marketing agency specializing in growing businesses within the DTC and e-commerce space. Our clients are usually between $5M - $50M in size and rave about our agency’s ability to drive measurable performance, no BS attitude and our innovative, ground-breaking digital marketing strategies. From content to paid media, we value people who have a strategic and analytical mindset no matter what they do.
Please note that we are a fully remote agency. We are looking for people who not only have a passion for marketing but will also contribute to our agency’s culture and team.
If you want to make an impact, working with clients such as Perfect Snacks, Vive Organic or Tate's Bake Shop and join a small, fast-growing agency that offers more learning opportunities to help your career vs. As a Paid Search Manager, you will be responsible for developing and executing paid search campaigns (Google/Bing/YouTube Discovery). This role is ideal for someone who is tenured in omnichannel campaign execution and strategy, has experience with Google Ads and data platforms (Google Analytics, Google Trends), and is an expert in client relationship management and problem solving. This position is fully remote, but may require some in-person meetings and will involve regular weekly and monthly calls.
50/50 daily split of paid media campaign strategy/planning and execution
~ Forecast, strategize, execute and optimize paid search strategies on Google, bing, and YouTube Discovery for our e-commerce suite of clientele
~ Drive overall paid media strategy and associated tactics to meet all client goals, working closely with account lead(s) and channel leads
~ Analyze results and performance via data analysis
~ Proactively grow and nurture client goals to scale spend and test emerging platforms

2-3 years of experience in digital marketing and advertising
~ Possess an in-depth understanding of Pay-Per-Click (PPC) campaign management and optimization practices

Broad range of experience in multiple advertising channels, including but not limited to:
Forecasting and opportunity/gap analysis
Research tools/competitive analysis
Budget/pacing and billing
Excellent communicator who is able to craft and tell a consistent story to executives, team members and clients via written and vertical communication
Ability to follow up on tasks to ensure deadlines are hit across many projects at once
Highly strategic and able to balance long term strategy with short term results
Ability to dissect data and draw insights that drive the business forward
Excellent with numbers and Microsoft Excel
100% Remote: avoid the stress and hassle of a commute and raise your productivity
~ Flexible work schedule - integrate work with your life instead of the other way around

Raise your game: work with highly driven individuals and grow professionally and personally
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