Director, Community School Network

3 weeks ago

Toronto ON, Canada PHD Full time

Working for PHD Canada Working for PHD Canada PHD Canada, with 40 years of Canadian history, are part of a Global network, and bring the breadth of global strength and the depth of local expertise to Canadian brands.

Our people make the difference, striving to be the most strategic and creative-led media agency in a data and tech world that delivers growth for our clients.

We are a culture of thought-leadership, creativity and innovation.

It is these ambitions that make PHD a great company to work for as well as rewarding work via client accolades and industry recognition.

Some additional benefits you get by being part of PHD include:
Learning: Both in person with your manager, within the agency and through an online platform that brings internal and external learning together 24/7.
Beer Club once a month
Events organised by the social committee throughout the year
Big Hugs – PHD’s very own CSR initiative driven by our people and their passions for the greater good
Flexible Health benefits
For further information on PHD culture, please visit or Instagram/phdcanada to see what we are about.

The Planning Director is expected to lead the Integrated PHD team by delivering superior client satisfaction through the building and execution of strategic, competitive, and creative media plans. The Planning Director will have an intimate knowledge of the client’s business and the media marketplace and apply this knowledge to help the PHD integrated team to drive results and exceed client KPIs. The Planning Director will mentor and supervise direct reports.

You will elevate the team’s performance through leading by example. You will be an essential and valuable member of the PHD team through positive and professional engagement of client teams, agency partners, media partners and field experts. Multiple data points and facts will enable you to develop defendable PHD opinions, perspectives and hypotheses. You will focus attention towards PHD business and operational goals to help ensure the ongoing health of the agency. The Planning Director will be part of an integrated Planning team usually composed of eight levels of employment:
Managing Director
Senior Manager
Media Expertise via yourself or PHD subject expert
Focused on growing the relationship and financial health of the account through client satisfaction and client business results

Internal hub to ensure everyone is engaged, motivated and on track for personal and account success

To your immediate integrated team… seek and deliver support with enthusiasm
To your client contract, risks, opportunities and team personalities…. Know their goals and help them to exceed
PHD Toronto and Network…. Financial Management:
Work within defined best practices (local or Global, Agency or Client) to uncover smart financial solutions
People Management:
Access training and resources across the agency and network to ensure your team is properly supported personally and professionally
Knowledge is the foundation of leadership
Observe and learn from others within and outside PHD
Media Planning
~ Ensure the team infuses every plan with thoughtful, functional, creative, data driven executions rooted in insights. Incorporate measurement and campaign optimization for ultimate performance

Leverage your team to grow skillsets, presentation skills, detail-orientation, technical skills, leadership and critical thinking


Client Management
~ Build and maintain an effective working relationship with appropriate business leaders to continuously grow the account. Provide a unique point of view to help clients interpret the best way to test and scale new approaches and identify opportunities to grow their business. Account health is rooted in client satisfaction


Ensure team is focused to deliver against stated PHD business targets and programs
Key contact for senior level client business and full team as appropriate
Complete understanding of the client-agency contract
Responsible for overall media process (planning/buying/on-line/strategy/data management etc)
Develop meeting agenda and content
Accountable to the PHD Senior Leadership team for working towards defined agency goals for finance, employee development, new business growth, training and overall health of PHD
Be a champion or corporate initiative, inspire your team, and direct case work
Contribute to the PHD team with respect to recruiting and completing Growth Plans and performance reviews as appropriate
Understanding client marketplace dynamics (economic, sales, competitive, consumer) - Contribute/create competitive media reports, Track competitive business success/growth/declines, Engage PHD network for global trends within relevant category
Ensure utilization of PHD Proprietary and industry research tools in plan development
Fully understand the financial and billing position of each client

~ Ensure appropriate preparation and presentation of reports and strategic analyses to clients

Annual/campaign media plans o SWAT Analysis
Comparison analysis (year over year, campaign v campaign, market v market etc)

In depth knowledge of all media – offline and online and strategies - Print, OOH, Radio, Broadcast, Social, Digital, event, sponsorship
Demonstrate solid expertise/knowledge of data and analytics
Ensure proper client training from a media/communications perspective
Actively participate and ensure team supports PHD Values and agency initiatives
Prepare and manage the Growth Plans for all direct reports - manage ongoing check-ins throughout the year

Good stress management, responsiveness and adaptability
Good management of emotions and intentions
Effective management of priorities
Actively represent and encourage others to act within the PHD Values

Leadership/team building and mentoring capabilities
Creative thinker
Solid media evaluation skills

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