Product Director, Travel
1 month ago
Vention is headquartered in Montreal, Canada, with offices in Berlin and Boston, and is used in over 3,000 factories on 5 continents. As one of Canada’s Most Admired Cultures and Great Place to Work , we are a performance driven culture that cares deeply about happiness. We like ambitious goals, facts & data, and constructive debates. But at the same time, we know that we can’t repeatedly push ourselves if we are not surrounded by an uplifting and caring work environment. Those two sides of our culture, feed each other and are safeguarded with the same level of attention. We innovate to inspire - we value innovation in products, user experiences, and business practices.
As part of the marketing team and reporting to the Vice President of Brand and
product Marketing, you will be responsible for product marketing related to the
This position has one direct report: a product marketing
We are looking for someone who wants to build the product marketing
Product Marketing
Lead product marketing for Vention core software products (i.e., and applications - including technical messaging, value proposition positioning, takedown statement, etc.
Define and execute a go-to-market strategy for new applications and software/feature launches, including target audience, channel selection, campaign format, co-marketing opportunities, and planning to make the launches pertinent all year long.
Lead “Marketing” deliverables of the TMP process for new software/feature and application launches.
In collaboration with Product Managers, maintain competitive intelligence on competitor’s products and their evolving go-to-market strategies. Also, stays updated on industry developments, competitor activities, and customer feedback to inform product decisions.
Support Annual Product Roadmap, and Quarterly Product Review (QPR), bringing market intelligence and feedback to new product investment decisions.
Work with brand marketing to support the Analyst Relation playbook, educating the market on Vention's platform, application, and product offerings.
Marketing Communications
Act as a technical authority within the marketing team, providing input and reviewing copywriting, visual selection, etc.
Suggest asset types per launches (ex: carrousel, photos, videos) and ensure proper exécution. • Support various brand, event, and content initiatives, bringing product and industry expertise forward. • Strong analytical skills to understand and identify patterns, conclude on AB testing, and leverage user feedback to optimize the product and improve user experience continuously. • Cross-functional collaboration skills to work with sales enablement to educate Account Executives on product offerings (i.e., Bachelor’s degree in marketing, Engineering, or equivalent.
~8 years of product marketing experience in the context of a rapidly growing Saas company, robotics or automation.
~ Experience in competitive intelligence in the context of technical/engineering products.
~ Experience in subscription-based pricing, including bundling and packaging.
~ Knowledge of both official languages is a must.
Flexible paid time off and remote work policies
Complimentary beverages and snacks so that you are fueled and ready for your day
Fun-filled social events curated based on diverse interests for our team to celebrate together. From sponsored sports teams to trivia nights
Time off to volunteer and give back to your community.
The fast-paced, high-performance environment will give you the opportunity to build products, processes and strategies that will have a lasting impact.
We’re passionate about helping you do your best work. Claim your seat and find out what you can do
We are happy to chat and get to know you better while you can understand the role as well.
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