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SEO Analyst

4 months ago

Ontario, Canada MODCO Media Full time

SEO Analyst

About Us

Cavera Inc. is an award-winning digital marketing agency based in Sault Ste Marie, Ontario, Canada.

We are a focused, talented team of designers, developers and marketers with a passion for creating memorable digital experiences. We use both traditional and digital channels to reshape the connections between brands and their customers.

About the Position

As our SEO Analyst, you’ll work under our Senior SEO Specialist and play a key role in developing and implementing effective SEO strategies for our clients to enhance their online visibility, drive organic traffic, and improve search engine rankings.

You'll be responsible for working with the marketing team to manage and optimize SEO efforts in order to maximize our client's reach and impact.

What You Will Be Doing

  • Conduct keyword research and analysis to identify opportunities for improving organic search rankings.
  • Implement strategies to improve organic rankings, drive search traffic, and conversions.
  • Work with the development team to implement technical SEO strategies, such as XML sitemaps, robots.txt files, and canonical tags.
  • Identify content gaps and conduct competitor research to target content opportunities.
  • Execute on-page optimization with respect to headings, page titles, descriptions, canonicals, URLs, internal link structures, etc.
  • Collaborate with web developers to implement SEO best practices during website development or redesign projects.
  • Develop and execute link building strategies to increase website authority.
  • Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMRush.
  • Provide recommendations for website structure and navigation improvements to enhance user experience.
  • Stay up-to-date with industry trends and algorithm updates to ensure effective SEO strategies.

What Qualifications We Are Looking For

  • Excellent creative writing, editing and communication skills.
  • Previous experience developing and executing content strategy is considered an asset.
  • College or university degree in Business, Marketing, Communications, or related discipline an asset.
  • Demonstrated ability to work well with other stakeholders including copywriters, web designers and web developers.
  • Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Moz.
  • Up-to-date knowledge of SEO best practices for on-page optimization.

Other Key Position Details

This position is Remotely based, and requires access to a reliable internet connection.

We work primarily within the Google Workspace.

Salary: $52-58K CAD


This position reports directly to the Senior SEO Specialist.



Cavera Inc. is an equal opportunity employer committed to fostering a diverse and inclusive work environment. If you require accommodations during the application process please reach out.

While we consider all qualified applicants, only those selected for interviews will be contacted and we thank all other applicants for their interest.