Google Paid Media Specialist

4 days ago

Montreal, Canada Webistry Full time

Get excited about digital advertising?

Let's chat


We're looking for an experienced Google Paid Media Specialist who'd be ready to take our existing and new customers to new heights. We're all about using data and creativity to increase conversions, decrease CPA, and increase ROI for our customers.


Experience required for:

  • Google Search Ads
  • Google Shopping Ads
  • Google Performance Max
  • Meta Ads (an asset)
  • Tik Tok Ads (an asset)
  • Amazon Ads (optional)
  • Youtube Ads (optional)


What a typical day will look like:

  • Campaign strategies with a focus on ROAS and/or CPL.
  • Campaign builds.
  • Campaign optimization and adjustments aimed at increasing ROAS and lowering CPA/CPL
  • Client reporting (internal & external).
  • Creative testing planning (brainstorming, narrative planning, competitor scoping, etc.).
  • Working with our design and dev team to optimize the user journey post-click (i.e. landing page strategies).
  • Keyword research & projections for new customers.
  • Client communication.


Qualifications and Skills


Requirements:

  • 3 Years Experience in digital advertising (Google Ads at a minimum)
  • Experience with managing a monthly advertising budget of at least $100k combined across all clients
  • Experience utilizing GTM (Google Tag Manager) to implement and manage tracking codes, ensuring accurate data collection for analytics and optimization.


Tracking:

  • Ability to set up lead, ecomm, and call tracking in various online environment and web properties.
  • Configure conversion tracking, event tracking, and custom metrics tailored to campaign objectives.

Creative Direction:

  • Ability to guide and collaborate on the creation of compelling ad visuals and copy that resonate with various target demographics.
  • Experience in overseeing creative testing and iteration to ensure content effectiveness and adherence to brand standards.

Experience with Analytics:

  • Experience using tools like GA4 and other data analysis software.
  • Ability to properly interpret data and give data-backed recommendations.
  • Ability to make data-driven decisions that significantly impact marketing strategies and business outcomes.

Product Feed Management:

  • Experience in managing product feeds, crucial for running efficient Google Shopping campaigns and dynamic product ads on social media platforms.
  • Ability to optimize and troubleshoot product feeds to ensure high-quality data and compatibility with ad platforms.

Other:

  • Excellent customer communication skills in English.
  • Excellent customer communication skills in French (an asset).
  • Bachelor's Degree (an asset).


About Webistry

Webistry is a data-centric internet marketing agency that specializes in PPC & Social Advertising, Conversion Rate Optimization and Web Design. We are a team of driven professionals consisting of Paid Media Specialists, Conversion Designers, Content Creators, Web Developers, Account Specialists and CRO Specialists.


Perks of working at Webistry:

  • Voted Great Place to Work in Canada
  • Young & dynamic team
  • Recognized for our healthy and caring culture
  • Pet-friendly office
  • Remote work with office available
  • Catered lunch for office days
  • Flex hours
  • Group Insurance
  • Quarterly team outings paid by company
  • Health & Wellness Allowance
  • Travel Allowance
  • Books/Apps/Streaming/Uber Allowance
  • Sales commissions available
  • Consistent end of year bonuses
  • Performance bonuses (certain criteria applies)
  • Continued training and a focus on learning
  • Beer-stocked fridge

  • Google Paid Media Specialist

    3 days ago

    Montreal, Canada Webistry Full time

    Get excited about digital advertising?Let's chat!We're looking for an experienced Google Paid Media Specialist who'd be ready to take our existing and new customers to new heights. We're all about using data and creativity to increase conversions, decrease CPA, and increase ROI for our customers.Experience required for:Google Search AdsGoogle Shopping...

  • Google Paid Media Specialist

    3 days ago

    Montreal, Canada Webistry Full time

    Get excited about digital advertising?Let's chat!We're looking for an experienced Google Paid Media Specialist who'd be ready to take our existing and new customers to new heights. We're all about using data and creativity to increase conversions, decrease CPA, and increase ROI for our customers.Experience required for:Google Search AdsGoogle Shopping...

  • Google Paid Media Specialist

    4 days ago

    Montreal, Canada Webistry Full time

    Get excited about digital advertising?Let's chat!We're looking for an experienced Google Paid Media Specialist who'd be ready to take our existing and new customers to new heights. We're all about using data and creativity to increase conversions, decrease CPA, and increase ROI for our customers.Experience required for:Google Search AdsGoogle Shopping...

  • Google Paid Media Specialist

    3 days ago

    Montreal, Canada Webistry Full time

    Get excited about digital advertising? Let's chat! We're looking for an experienced Google Paid Media Specialist who'd be ready to take our existing and new customers to new heights. We're all about using data and creativity to increase conversions, decrease CPA, and increase ROI for our customers. Experience required for: Google Search Ads Google Shopping...

  • Google Paid Media Specialist

    4 days ago

    Montreal, Quebec, G4F, CA Webistry Full time

    Get excited about digital advertising?Let's chat!We're looking for an experienced Google Paid Media Specialist who'd be ready to take our existing and new customers to new heights. We're all about using data and creativity to increase conversions, decrease CPA, and increase ROI for our customers.Experience required for:Google Search AdsGoogle...

  • ▷ Urgent Search: Google Paid Media Specialist

    4 days ago

    Montreal, Canada Webistry Full time

    Get excited about digital advertising? Let's chat! We're looking for an experienced Google Paid Media Specialist who'd be ready to take our existing and new customers to new heights. We're all about using data and creativity to increase conversions, decrease CPA, and increase ROI for our customers. Experience required for: - Google Search Ads - Google...

  • Paid Media Manager

    1 week ago

    Montreal, Canada inBeat Agency Full time

    Location: Montreal, Quebec (On-Premises)Department: Paid MediaReports To: CMOAbout InBeat Agency: InBeat Agency is a dynamic and fast-growing marketing agency specializing in micro-influencer marketing, UGC (User Generated Content) performance creative, paid media management, and SEO. We partner with leading consumer brands to drive their marketing efforts...

  • Paid Media Strategist | Stratège numérique

    4 days ago

    Montreal, Canada Data Sciences Full time

    ***French version follows below***Please note that the hiring process for this position will be slower than usual as it is intended for a role starting in 2025. We appreciate your patience and understanding as we take the time to carefully evaluate candidates for this future opportunity.About UsEstablished in 2015, Data Sciences is a consulting and...

  • Paid Media Strategist | Stratège numérique

    4 days ago

    Montreal, Canada Data Sciences Full time

    ***French version follows below***Please note that the hiring process for this position will be slower than usual as it is intended for a role starting in 2025. We appreciate your patience and understanding as we take the time to carefully evaluate candidates for this future opportunity.About UsEstablished in 2015, Data Sciences is a consulting and...

  • Paid Media Strategist | Stratège numérique

    4 days ago

    Montreal, Canada Data Sciences Full time

    ***French version follows below*** Please note that the hiring process for this position will be slower than usual as it is intended for a role starting in 2025. We appreciate your patience and understanding as we take the time to carefully evaluate candidates for this future opportunity. About Us Established in 2015, Data Sciences is a consulting and...

  • Paid Media Strategist | Stratège numérique

    4 days ago

    Montreal, Canada Data Sciences Full time

    ***French version follows below***Please note that the hiring process for this position will be slower than usual as it is intended for a role starting in 2025. We appreciate your patience and understanding as we take the time to carefully evaluate candidates for this future opportunity.About UsEstablished in 2015, Data Sciences is a consulting and...

  • Paid Media Strategist | Stratège numérique

    2 days ago

    Montreal, Canada Data Sciences Full time

    ***French version follows below***Please note that the hiring process for this position will be slower than usual as it is intended for a role starting in 2025. We appreciate your patience and understanding as we take the time to carefully evaluate candidates for this future opportunity.About UsEstablished in 2015, Data Sciences is a consulting and...

  • Paid Media Strategist | Stratège numérique

    4 days ago

    Montreal, Canada Data Sciences Full time

    ***French version follows below*** Please note that the hiring process for this position will be slower than usual as it is intended for a role starting in 2025. We appreciate your patience and understanding as we take the time to carefully evaluate candidates for this future opportunity. About Us Established in 2015, Data Sciences is a consulting and...

  • Paid Media Strategist | Stratège numérique

    4 days ago

    Montreal, Canada Data Sciences Full time

    ***French version follows below***Please note that the hiring process for this position will be slower than usual as it is intended for a role starting in 2025. We appreciate your patience and understanding as we take the time to carefully evaluate candidates for this future opportunity.About UsEstablished in 2015, Data Sciences is a consulting and...

  • Digital Media Manager

    10 hours ago

    Montreal, Canada Fuze HR Solutions Full time

    We are seeking a Digital Media Manager to help develop, execute and optimize digital media campaigns across multiple channels. Our goal is to drive brand awareness, engagement, and conversions for clients across both B2B and B2C industries. This role is ideal for a proactive, analytical, and creative thinker who is well-versed in social and digital media,...

  • Digital Media Manager

    1 day ago

    Montreal, Canada Fuze HR Solutions Full time

    We are seeking a Digital Media Manager to help develop, execute and optimize digital media campaigns across multiple channels. Our goal is to drive brand awareness, engagement, and conversions for clients across both B2B and B2C industries. This role is ideal for a proactive, analytical, and creative thinker who is well-versed in social and digital media,...

  • Digital Media Manager

    11 hours ago

    Montreal, Canada Fuze HR Solutions Full time

    We are seeking a Digital Media Manager to help develop, execute and optimize digital media campaigns across multiple channels. Our goal is to drive brand awareness, engagement, and conversions for clients across both B2B and B2C industries. This role is ideal for a proactive, analytical, and creative thinker who is well-versed in social and digital media,...

  • Digital Media Manager

    9 hours ago

    Montreal, Canada Fuze HR Solutions Full time

    We are seeking a Digital Media Manager to help develop, execute and optimize digital media campaigns across multiple channels. Our goal is to drive brand awareness, engagement, and conversions for clients across both B2B and B2C industries. This role is ideal for a proactive, analytical, and creative thinker who is well-versed in social and digital media,...

  • ▷ High Salary: Digital Media Manager

    1 day ago

    Montreal, Canada Fuze HR Solutions Full time

    We are seeking a Digital Media Manager to help develop, execute and optimize digital media campaigns across multiple channels. Our goal is to drive brand awareness, engagement, and conversions for clients across both B2B and B2C industries. This role is ideal for a proactive, analytical, and creative thinker who is well-versed in social and digital media,...

  • Digital Media Strategist

    6 days ago

    Montreal, Quebec, Canada Fuze HR Solutions Full time

    Fuze HR Solutions is seeking a highly skilled Digital Media Strategist - Paid Advertising to join our team.We are looking for an individual with experience in executing and managing performance-based paid media campaigns. The successful candidate will be responsible for finding customer acquisition opportunities and negotiating with various media outlets for...