Paid Media Strategist

1 week ago

Canada IOI Solutions Full time

The Paid Media Strategist is a key role within our team, responsible for driving results and success for our clients through expert Google Ads strategy, setup, and ongoing optimization. Your work will play a vital role in helping clients achieve profitability and scale their businesses effectively.


At present, this role is focused exclusively on Google Ads. Starting in Q2 2025, we plan to expand our services to include Meta Ads, offering additional opportunities for impact and growth.


Please only apply if you have strong Google Ads experience.


Roles & Responsibilities

  • Oversee and lead 8-12 Google Ads Accounts.
  • Perform keyword research, write ad copy, and refine audience targeting to maximize ROI.
  • Audit, set up, manage, and optimize campaigns for e-commerce and local business clients.
  • Monitor budgets and ensure campaigns align with client objectives and KPIs.
  • Deeply understand client positioning and unique value propositions to deliver effective campaigns.
  • Provide regular performance updates and insights to clients.
  • Independently manage and project your workflow to achieve performance goals for your accounts.
  • Communicate directly with clients via Slack and in meetings, building trust and ensuring alignment.
  • Collaborate with internal teams and operational partners to maintain high-quality work and results.


What You Offer

  • 3+ years of experience in Paid Media, Google Ads, Meta Ads, and more.
  • Proven track record of managing and optimizing campaigns for e-commerce and local businesses.
  • Ability to independently manage multiple accounts and prioritize tasks effectively.
  • Strong analytical skills with experience using tools like Google Analytics, GA4, and Excel.
  • Deep understanding of PPC principles, including keyword research, ad copywriting, bid management, and campaign optimization.
  • Client-facing experience with excellent communication and relationship-building skills.
  • Self-starter mentality with the ability to manage projects independently.
  • Comfortable working in a hybrid environment, including monthly in-person meetings in Los Angeles.


What Success Looks Like

  • Successfully manage 8-12 accounts, ensuring consistent client satisfaction and performance improvements.
  • Meet and exceed client goals, including lead generation, sales growth, and ROI benchmarks.
  • Build long-term client relationships that drive renewals and upsell opportunities.
  • Deliver consistent, measurable results through data-driven optimizations and strategy execution.
  • Communicate effectively with clients, providing actionable insights and transparent reporting.
  • Take initiate and become a leader. Move up the ranks and help others improve their client results.


What We Offer

  • Competitive salary based on experience.
  • Hybrid work environment, with flexibility to work remotely and in-person at least once per month.
  • Medical, dental, and vision plans to fit your lifestyle.
  • Access to mental health support through certified therapists and wellness apps.
  • Unlimited PTO, including your birthday off, paid holidays, and an end-of-year recharge break.
  • 401(k) plan with a company match.
  • Annual bonuses based on performance.


About IOI Solutions:

IOI Solutions has been around for 6 years with clients all over across the world, we're still in the early stages of building out our full-time team in LA. If you join us early on, you have the potential for rapid career ascension, much faster than any other Agency.


We aim to create results that people can't stop talking about. By being great at what we do and creating a positive impact on all the businesses and families that rely on IOI.



Apply Today

Join IOI Solutions and be part of a team that values results, growth, and client success. If you’re a driven Paid Media professional ready to make an impact, we’d love to hear from you.


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