Senior Manager, Go-To-Market Strategy

6 months ago


Toronto, Canada Equinix Full time

Who are we?

Equinix is the world’s digital infrastructure company®, operatingover 250 data centers across the globe.Digital leaders harness Equinix's trusted platform to bring together and interconnect foundational infrastructure at software speed. Equinix enables organizations to access all the right places, partners and possibilities to scale with agility, speed the launch of digital services, deliver world-class experiences and multiply their value, while supporting their sustainability goals.

A career at Equinix means you will collaborate on work that impacts the world and be surrounded by endless opportunities to learn new skills and grow in varied directions. We embrace diversity in thought and contribution and are committed to providingan equitable work environment that is foundational to our core values as a company and is vital to our success.

Senior Manager, Go-To-Market Strategy

Job summary 

The Senior Manager, Go-To-Market Strategy will be responsible for understanding and transforming Go To Market motions in the data center and digital infrastructure space; staying on top of competitor offerings and market trends, influencing product and business strategy / roadmap, product portfolio / feature specification, and helping leadership to make prioritization decisions. 

We are looking for a team member to help us drive the next wave of growth at Equinix by bringing deep GTM expertise, an understanding of the holistic customer lifecycle including; revenue, engagement, selling motions and optimization levers who can grow and become the go-to thought partner of senior leaders in our Customer and Revenue organization. 

This role will sit within the Transformation Office’s enterprise Strategy, Data and Insights team reporting to the Sr. Dir of GTM Strategy. As part of the team, you will be responsible for developing a long-term outlook for the business, supporting critical decision making, and ensuring Equinix maintains a strong competitive edge in strategy and execution. 

This role gives you a bird’s eye view of the entire company and the opportunity to work collaboratively across functions. This is a fast-paced, high-growth team - we are looking for smart, independent creative thinkers, who are driven team players and want to deliver impact across Equinix. Our team is filled with people who identify and solve problems, and who enjoy working together and helping each other achieve and develop. We embrace diversity in thought and contribution and are committed to providing an equitable work environment. 

Responsibilities 

Strategic 

Partner with GTM leadership and BU/Functional Leadership Teams & cross functional peers to translate Equinix Enterprise Strategy into a GTM roadmap, set of initiatives/business cases to deliver value for Equinix’s customer 

Engage with company leaders to obtain buy-in for cross-functional projects, including planned outcomes, strategic narratives and linkages to enterprise strategy

Gather and analyze large amounts of information; develop compelling and insightful strategic recommendations for leadership, focused on GTM strategy, customer experience, operational efficiency 

Strategy presentations: CEO and board material creation 

Initiative Management 

Design and lead (when applicable) high profile cross-functional initiatives 

Make critical decision-making proposals and outline complex strategic initiatives across the business 

Drive internal consulting projects focused on new markets/products, growth initiatives, transformation and profitability / efficiency / effectiveness improvements 

Monitor strategy execution to align outcomes with strategic intent and benefit realization

Customer Analysis and Strategic Positioning 

Drive recommendations on how to engage with strategic customers, based on the analysis of customer footprints and deployments with Equinix

Independent challenger, providing thought partnership to key stakeholders in relevant areas of expertise

Responsible for strategies to win new customers and grow existing customer base

Help set business priorities based on emerging industry and market trends

Make recommendations to the executive team on business opportunities and proactively provide answers/insights to key business strategies

Spearhead opportunities for increased customer engagement

Qualifications 

5+ years’ experience in product strategy, marketing, or business development at a data center or technology company preferred 

Work experience in or consulting for SaaS, Software Defined Infrastructure, networking, and/or data center fields 

Bachelor's Degree or equivalent in relevant field preferred

Demonstrated ability to think strategically and contribute to the creation of a strategic plan for a $5B+ business; track record of communicating the narrative and achieving buy-in from senior leaders

Experience in metro level growth strategy for data centers, industry / segment marketing, competitor intelligence / market scan, commercial optimization would be directly applicable 

Strong experience managing and influencing stakeholders across different functional groups 

Substantial GTM experience, preferably requiring leadership engagement and influence 

Experienced in attending sales/partner meetings at a senior level and able to contribute to the conversation

Ability to provide thought leadership, think strategically and effectively communicate vision and influence

Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.

As an employee, you become important to Equinix’s success. Details about our company benefits can be found at the following link:

Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing .



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