Marketing Communications Specialist

2 months ago

Toronto, Canada Adecco Canada Full time
Adecco is currently hiring a temporary full-time talented and passionate Marketing Communications Specialist: Customer Journey to join our clients' dynamic team in North York, ON. In this role you will be responsible for the production, analysis, and optimization of one-to-one marketing communications that support all touchpoints throughout the customer journey.
If you are a marketing professional with a passion for enhancing the customer journey and a love for the Porsche brand, we want to hear from you
  • Pay Rate: $33 - $36/hour
  • Location: North York, ON
  • Job type: Temporary | Full-time | 1-year contract with possibility of extension
Responsibilities:
  • Manage the production of customer-facing content throughout all touchpoints of the customer journey (Welcome, waiting for delivery, vehicle arrival, anniversary, loyalty, renewal etc.)
  • Work with internal Customer Journey team to support process and strategy as well as analyze monthly KPI dashboard to find ways to optimize performance
  • Define personalized content strategy and conduct various A/B testing to determine content effectiveness
  • Collaborate with internal team to define Porsche's luxury loyalty marketing strategy
  • Interact with Porsche AG counterparts on centrally led projects and represent Canada at a global level
  • Coordinate content collection from all relevant stakeholders and manage the production of the monthly eNewsletter that is sent to Porsche Canada's subscriber base
  • Facilitate the production of the Canadian ryder insert for each issue of the Porsche Christophorus magazine (4 issues per year)
  • Work with Marketing Communications Specialist on content for product launch emails as well as special model specific "insider" emails
  • Manage the production and scheduling of all ad-hoc DM/eDM requests working closely with stakeholders to produce effective content for their business needs while ensuring all content is premium and on brand
  • Work with the Customer Journey team to define holistic strategy around the use of all CRM marketing channel tactics to encourage stronger, more impactful messaging
  • Work very closely with Senior Customer Journey Event Specialist and provide brand communications support for all key customer events
  • Maintain relationships with internal stakeholders
  • Other duties as assigned
Qualifications:
  • Must be legally eligible to work, and reside in Canada
  • Bachelor's degree in Marketing, Communications or related discipline.
  • Previous relevant experience in CRM or loyalty Marketing in the automotive industry or marketing premium brands
  • Intermediate French is an asset
  • Excellent written and verbal communication skills required
  • Marketing copywriting experience is an asset
  • Strong knowledge of CRM marketing and thorough understanding of the customer purchasing journey
  • Experience working with data and CRM tools is preferred
  • Proficient computer skills including all Microsoft Office applications
  • Strong knowledge of Google Analytics reporting platform
  • Able to collaborate with various stakeholders across cross-functional departments
  • Ability to multitask and deliver high quality work under tight timelines
  • Ability to proactively solve problems and work independently
  • Ability to manage vendors, agencies and stakeholders effectively
  • Excellent organizational and time management skills
  • Excellent attention to detail
  • Advanced knowledge of MS Office, especially Excel and PowerPoint, general knowledge of content management and database systems an asset
  • Interest in automotive or prestige/luxury
  • Valid driver's license for operating motor vehicles in Canada
Here's why you should apply:
  • 4% vacation paid weekly
  • Paid weekly accurate and on time
  • Strong health and safety programs
  • Medical and dental benefits once qualified
  • Free training programs
  • New and quicker onboarding process
Are you interested in this position? Apply now Our dynamic team of recruiters will reach out if you qualify for this role.
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CAO6659

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