Strategy Manager

2 weeks ago


Canada The Shelf Influencer Marketing Agency Full time

Join to apply for the Strategy Manager (Influencer Marketing) role at The Shelf Influencer Marketing Agency . Overview The Shelf is a fast-growing influencer marketing agency that blends data science with creativity to deliver standout campaigns. We work with top brands and platforms to craft strategies that are performance-first and culturally relevant. Our people-first culture emphasizes a true 40-hour workweek, wellbeing, and growth. About The Role We’re hiring a Strategy Manager to join our growing team and help shape the future of influencer marketing. You’ll bring cultural insight and creative strategy to life through storytelling, source high-quality creators who align with client goals, and support innovation across campaigns, client renewals, and agency marketing efforts. What You’ll Do Market Intelligence Support Research platforms, brands, and verticals Analyze data pulled from social listening tools (e.g., Infegy, Brandwatch) to craft compelling, data-driven campaign narratives Identify algorithm-centric cultural trends shaping content and influencer strategy Strategy Support Build data-rich decks for pitches and campaigns Translate data into compelling narratives Source high-quality, relevant creators within the social landscape Craft compelling campaign concepts that offer creative excellence and innovative thinking Align creator ecosystems and platform behaviors with campaign goals Confidently present strategies to clients, articulating insights and recommendations clearly Act as a consultative partner to clients, brainstorming live and shaping strategic approaches in real time AI & Content Intelligence Continuously explore and apply innovative AI-driven processes to elevate proposals and client deliverables Support initiatives around trendspotting and creator discovery using AI Cross-Functional Collaboration Work closely with Creative, New Business, Marketing, Product, and other teams to deliver strategic impact Agency-Wide Support case study upkeep to ensure best-in-class examples of our work are captured and published Qualifications 6–8 years experience in strategy, insights, consumer research, influencer marketing, or similar A strong writer and storyteller who brings clarity to complexity Curious, proactive, and scrappy—you love turning noise into signal Familiar with tools like Infegy, YouGov, SparkToro, TikTok Creative Center, Reddit, and ChatGPT Strong with Google Slides or PowerPoint Bonus: Trend forecasting, creator discovery, or early-stage AI experience Bonus: Experience at a startup, creative agency, or marketing-tech company Major Bonus: Strong visual design skills Why You’ll Love It Here We’re building something meaningful and sustainable—without burning people out. We care about impact, balance, and raising the bar in our industry. EEO Statement: We are an equal opportunity employer. Referrals increase your chances of interviewing at The Shelf Influencer Marketing Agency. #J-18808-Ljbffr


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