Social Creator and Designer

Overview Join to apply for the Social Creator and Designer role at Fidelity Canada . Get AI-powered advice on this job and more exclusive features. Current work authorization for Canada is required for all openings. This is a full-time regular role. You will be working on a flexible hybrid schedule as part of Fidelity’s dynamic working arrangement. The Opportunity The Social Designer plays an instrumental role in our Paid Social team, reporting to the Manager, Paid Social Strategy. They are responsible for shaping the visual and narrative identity across social platforms by crafting engaging graphics, animations, and creator style content tailored for social channels. Collaborating closely with production, content, and advertising teams, as well as external partners, they will ensure consistency and excellence in all social media outputs. By interpreting marketing objectives and transforming insights into impactful visuals and storytelling, the Social Designer will help elevate our brand presence and drive engagement. Their expertise in the latest social media trends and commitment to platform specific best practices will inform innovative content—delivering dynamic, sharable assets that embody the brand and connect authentically with social users. What You Will Do Execute creative solutions in line with brand guidelines. Design and produce engaging visual content tailored for social platforms (e.g., Instagram Reels, TikTok, LinkedIn carousels, YouTube Shorts). Optimize creative assets for mobile-first viewing and vertical formats. Monitor social media trends and adapt visuals to stay culturally relevant and timely. Create reactive content that aligns with financial news, market movements, or investor sentiment. Translate complex financial concepts into digestible, visually compelling content for Core and DIY investors. Use motion graphics, infographics, and short-form video to simplify investment topics. Collaborate with analytics teams to review engagement metrics and iterate on creative based on performance data. A/B test visual formats, styles, and messaging to optimize for reach and retention. Maintain organized libraries of editable templates, brand assets, and platform-specific design kits. Stay up to date with the latest design tools and social media publishing platforms. Brand Consistency Consistently apply the Fidelity and Investly brand across different mediums. Adhere to brand guidelines to maintain consistent and effective communication of complex data across various social platforms and YouTube. Adapt brand elements creatively for platform-specific formats (e.g., Instagram Reels, TikTok, LinkedIn carousels, YouTube Shorts) while maintaining core identity. Design and produce engaging, mobile-optimized visual content tailored to each platform’s audience and behavior. Develop reusable templates and design systems for rapid content deployment across paid social campaigns. Develop a cohesive visual identity across all materials. Provide clear explanations and rationale for design methods and decisions, including detailed design notes. Support the ongoing maintenance and development of social assets for Fidelity, Investly, and emerging business line brands. Quality and Process Maintain and ensure quality control measures are in place. Ensuring brand guidelines are followed and there are no errors in the final delivery of design work. Work closely with the Production team, particularly in addressing pre- and post-production issues and coordinating the execution of design projects. Ensure all design work before submitting for review is of the highest quality and adheres to brand standards. Experience and Skills The Expertise You Bring Advanced proficiency with Adobe Creative Cloud, Microsoft Office Suite (PowerPoint, Word, Excel), and Adobe Express to create videos, motion graphics, charts, etc. A keen eye for detail and continuous improvement philosophy. Strong grasp of visual storytelling and simplifying complex financial topics. Experience in video editing for short-form content (Reels, TikTok, YouTube Shorts). Self-starter and fast learner with the ability to work independently and collaboratively. Positive attitude, professional demeanor, and openness to design feedback. Knowledge of typography, color, social layouts, and visual hierarchy across social platforms. Deep knowledge of platform-specific best practices and understanding content formats and algorithm dynamics. Ability to work proficiently within workflow systems and project tracking tools to meet deadlines in a changing environment. What We’re Looking For What We’re Looking For College degree, preferably in digital and social media design, or equivalent work experience. Minimum 3 years of demonstrated design experience within corporate and/or agency environments. Experience producing content creator assets (influencer style). Experience with animation, motion graphics, and video graphics. Experience producing advertising assets for social media and short-form video. Experience in Adobe Creative Cloud and MS Office. Experience in financial services, retail, or related industries is an asset. Extensive experience producing social media content across platforms. Working knowledge of French is an asset. Experience with Adobe Express is an asset. Experience working with data and research to elevate creative is an asset. Internal applicants should submit their application by 659 PM on October 31, 2025. About Fidelity Canada Fidelity Canada is an equal opportunity employer. We are committed to fostering a diverse and inclusive workplace and will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally-protected ground. Accommodation during the application process: Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email No telephone inquiries or agencies please. Only those selected for an interview will be contacted. Why Work at Fidelity? We are proud to be recipients of various awards, including: Canada's Top 100 Employers Greater Toronto's Top Employers Canada's Top Family-Friendly Employers Canada's Top Employers for Young People Great Place To Work Certified Best Workplaces for Inclusion Best Workplaces for Mental Wellness Best Workplaces for Today's Youth Best Workplaces for Women Best Workplaces in Financial Services & Insurance Best Workplaces in Ontario Best Workplaces with Most Trusted Executive Teams LinkedIn Top Companies in Canada HRD Best Place To Work awards Additional Notes Internal references to other roles listed here imply candidates to set job alerts and explore related positions. #J-18808-Ljbffr