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Marketing Specialist

2 weeks ago

Winnipeg, Manitoba, Canada A&S Homes Full time $60,000 - $90,000 per year

Why Choose Us

  • Empowerment: Experience the freedom to shape and grow the business without micromanagement.
  • Rewarding Compensation: Enjoy a competitive salary package.
  • Stability: Join an organization with a long-standing commitment to stability and growth.
  • Career Development: Benefit from a culture dedicated to fostering your professional advancement.
  • Employee Experience: We continually enhance the employee experience, prioritizing your well-being and fulfillment.
  • Community Commitment: Be part of a company that actively contributes to the community.
  • Dynamic Environment: Embrace the excitement of never having two days alike

Key Responsibilities:

  • Follow content plans and create engaging graphics and posts for Facebook, Instagram, LinkedIn, and TikTok.
  • Compile and analyze monthly digital advertising reports.
  • Update and manage the company website as needed.
  • Assist in preparing internal marketing reports by analyzing sales and lead data.
  • Ensure promotional materials are current by coordinating with internal and external teams.
  • Experience with CRM systems and automation is a plus but not mandatory.

You will be supported by our internal and external marketing teams who will work with you on:

  • Implementing and managing SEO and SEM strategies.
  • Executing automated lead generation programs.
  • Developing and implementing marketing and advertising campaigns.
  • Collaborating with internal leadership on opportunities and challenges.

Qualifications:

  • Proficiency in MS Office (Excel, Word, PowerPoint, Outlook).
  • Expertise in social media platforms (Facebook, Instagram, LinkedIn, TikTok).
  • Basic knowledge of email marketing software (MailChimp, HubSpot).
  • Understanding of SEO and SEM tools (Google AdWords, Google Analytics).
  • Design skills with tools like Canva, Photoshop, InDesign and the ability to apply basic design guidelines.
  • Video skills are an asset but not required.
  • Ability to learn and use software and web-based tools (WordPress, etc.).
  • Strong multitasking skills and ability to meet deadlines.
  • Ability to work in a small team environment and demonstrate a collaborative teamwork attitude.
  • Excellent written and verbal communication skills.

Type of Person Who Will Succeed in this Role:

  • Directive personality – solves problems
  • Sense of urgency – gets things done
  • Detail oriented – with a high degree of accuracy
  • Motivated – a team player

Benefits:

  • Dental care
  • Extended health care
  • Disability insurance
  • Life insurance
  • On-site parking

Schedule:

  • 8-hour day shift
  • Monday to Friday

Education:

  • Degree or diploma in Marketing, Communications, or related experience.

Experience:

  • Marketing/Communications: 3-5 years (preferred).
  • Proficient digital media knowledge: content publishing and engagement platforms (e.g., Hootsuite, Sprout Social), search engine marketing and optimization, and reporting tools.
  • Experience with content management systems (WordPress, Shopify, WIX, etc.), social media platforms (Facebook, Instagram, TikTok, LinkedIn), email marketing campaign software (MailChimp, HubSpot), and SEO and SEM campaign tools (Google AdWords).
  • Skilled in content writing for both print media and web.