Senior Manager, Product Marketing

Are you looking for a unique opportunity to be a part of something great? Want to join a 20,000-member team that works on the technology that powers the world around us? Looking for an atmosphere of trust, empowerment, respect, diversity, and communication? How about an opportunity to own a piece of a multi-billion dollar (with a B) global organization? We offer all that and more at Microchip Technology, Inc.

People come to work at Microchip because we help design the technology that runs the world. They stay because our culture supports their growth and stability. They are challenged and driven by an incredible array of products and solutions with unlimited career potential. Microchip's nationally-recognized Leadership Passage Programs support career growth where we proudly enroll over a thousand people annually. We take pride in our commitment to employee development, values-based decision making, and strong sense of community, driven by our Vision, Mission, and 11 Guiding Values; we affectionately refer to it as the
Aggregate System
and it's won us countless awards for diversity and workplace excellence.

Our company is built by dedicated team players who love to challenge the status quo; we did not achieve record revenue and over 30 years of quarterly profitability without a great team dedicated to empowering innovation. People like you.

Visit our careers page to see what exciting opportunities and company perks await

Job Description
Microchip is seeking an experienced hands-on product management and marketing leader to lead our team in the strategic management of our ADAS and Display connectivity product line, including our industry's 1st Automotive SerDes Alliance (ASA) Motion Link (ASA-ML) chipset. Microchip is a leading supplier of automotive semiconductor solutions and is a founding member of ASA-ML, an industry leading open standard networking technology for enabling camera, radar and other sensors connectivity used in Advanced Driver-Assistance Systems (ADAS) and to connect to displays as part of In-Vehicle Networks (IVN). This role is pivotal in driving the market success of our ASA product line and will include driving strategic direction, leading a team and working with cross-functional groups to define product requirements and take new products to market. You will be the internal champion and public face for Microchip representing the company for ASA related activities, including conferences, tradeshows, standards and with customers and industry partners.

Key Responsibilities

• Team Leadership: Manage and mentor a team of product marketing and product line managers, fostering a collaborative and high-performance culture.
• Industry Leadership: Represent Microchip as a thought leader driving the direction of ASA-ML and ADAS & Display connectivity as it gets adopted in automotive and other applications.
• Product Line Management: Ownership of the entire product lifecycle for ASA devices, from concept to end-of-life, ensuring alignment with market needs and company objectives.
• Market Analysis: Conduct thorough market research and competitive analysis to identify trends, opportunities, and threats in the automotive connectivity sector.
• Strategic Planning: Develop and execute comprehensive marketing strategies and product roadmap to enhance product positioning, drive demand, and achieve revenue targets.
• Cross-Functional Collaboration: Work closely with engineering, sales, and customer support teams to ensure product development aligns with market requirements and customer feedback.
• Stakeholder Engagement: Build and maintain strong relationships with key stakeholders, including customers, partners, and industry alliances, to promote ASA devices and influence industry standards

Requirements/Qualifications

• Bachelor's or Master's degree in Computer or Electrical Engineering. An MBA would be an asset.
• A minimum of 10 years of relevant automotive semiconductor industry experience in product management and product marketing.
• Experience managing products through their life-cycle, from concept to volume production.
• Deep knowledge of automotive connectivity standards and in-vehicle networking technologies including ASA-ML, GSML, FPDLink, Automotive Ethernet and Zonal architectures.
• Experience managing key ecosystem alliances.
• Strong leadership skills with a track record of managing and developing high-performing teams.
• Excellent analytical, strategic thinking, and problem-solving abilities.
• Exceptional communication and interpersonal skills, with the ability to influence and engage stakeholders at all levels.
• Familiarity with key stake holders and decision makers at automotive OEMs and Tier1s would be highly desirable.
• Ability to travel internationally approximately 30% of the time

Travel Time
25% - 50%

Pay Range
We offer a total compensation package that ranks among the best in the industry. It consists of competitive base pay, restricted stock units, and quarterly bonus payments. In addition to these components, our package includes health benefits that begin day one, retirement savings plans, and an industry leading IESPP program with a 6-month look back feature. Find more information about all our benefits at the link below:

Benefits of working at Microchip

The annual base salary range for this position is $107,000 - $226,000.*

• Range is dependent on numerous factors including job location, skills and experience.

To all recruitment agencies
:
Microchip Technology Inc.
does not
accept unsolicited agency resumes. Please do not forward resumes to our recruiting team or other Microchip employees. Microchip is not responsible for any fees related to unsolicited resumes.