Campaign Marketing Manager
7 days ago
Company Description
SeQent is a leading industrial automation software provider with over two decades of experience and thousands of installations worldwide. As an early pioneer in the Industrial Internet of Things (IIoT), SeQent offers solutions like Alarm and Event Notification, Andon-Visual Display Management, and Wi-Fi SMS. Our user-friendly platform bridges industrial automation systems and communication devices, facilitating real-time alarm and event notifications, quick emergency responses, and proactive equipment issue management. SeQent integrates a range of device connectivity including two-way radios, smartphones, PA speakers, pagers, LED/LCD displays, and tablets.
Role Description
This is a full-time, on-site role located in Toronto, ON for a Campaign Marketing Manager. The Campaign Marketing Manager will be responsible for planning, executing, and optimizing marketing campaigns. This includes developing and implementing marketing strategies, managing budgets, conducting market research, coordinating with cross-functional teams, and analyzing campaign performance to drive continuous improvement.
Qualifications
- Experience in developing and implementing marketing strategies, and conducting market research
- Strong project management skills, including the ability to manage budgets and coordinate with cross-functional teams
- Proficiency in digital marketing, content marketing, and social media marketing
- Excellent analytical skills with the ability to assess campaign performance and drive continuous improvement
- Outstanding written and verbal communication skills
- Ability to work independently and collaboratively in a fast-paced environment
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Experience in the industrial automation or IIoT sector is a plus
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