Senior Growth Product Manager

2 weeks ago


Toronto, Ontario, Canada Maximus Health, Inc. Full time $120,000 - $200,000 per year

Position is Remote (USA or Canada) - preference for EST/CST candidates, but open to exceptional PST candidates

No agencies please

Maximus ) is a mission-driven consumer performance medicine telehealth company that provides men and women with content, community, and clinical support to optimize their health, wellness, and hormones. Maximus has achieved profitability, 8-figure ARR, and is doubling year over year - with a strong cash position. We have raised $15M from top Silicon Valley VCs such as Founders Fund and 8VC as well as leading angel investors/operators from companies like Bulletproof, Tinder, Coinbase, Daily Stoic, & Shopify.

About the Role

We're looking for a Senior Growth Product Manager who thrives at the intersection of data-driven experimentation, consumer telehealth, and new user acquisition. In this role, you'll be responsible for driving step-wise growth across our D2C telehealth platform through rapid experimentation, conversion optimization, and strategic pricing initiatives.

You'll own the growth funnel from end to end: identifying opportunities, designing experiments, and scaling what works. This role requires an individual who can move quickly, be resourceful, think strategically, and translate data insights into product improvements that drive meaningful business impact.

Key Responsibilities
  • Own Growth Metrics: Take ownership of key growth KPIs including conversion rates and registration rate, monitoring and communicating those cross-functionally

  • Drive Experimentation: Design and execute a high-velocity A/B testing roadmap, running dozens of experiments quarterly to optimize every touchpoint from acquisition to activation

  • Optimize Pricing & Monetization: Lead pricing strategy and experimentation to maximize revenue while maintaining exceptional customer lifetime value

  • Evangelize the Future: Establish a shared Growth vision that is communicated and bought in across the company

  • Analyze & Iterate: Dive deep into data to understand user behavior, identify bottlenecks, and uncover growth opportunities—then move quickly to test hypotheses

  • Cross-Functional Leadership: Collaborate closely with marketing, analytics, engineering, clinical, finance, and customer success teams to align on growth priorities and execute seamlessly

Qualifications:
  • Experienced Growth PM: 7+ years of product management experience with at least 3 years focused specifically on growth, in an ecommerce or subscription company, with preference for in D2C telehealth

  • Experimentation Expert: Deep expertise in A/B testing methodologies and rapid experimentation frameworks—you've personally designed and analyzed hundreds of tests

  • Pricing Savvy: Proven experience developing and testing pricing strategies, subscription models, and monetization approaches

  • Data-Driven: Highly analytical with the ability to extract insights from complex datasets and translate them into actionable product decisions

  • Bias Toward Action: You move fast, test quickly, and aren't afraid to fail—you know that velocity and learning are critical to finding growth levers

  • Customer-Obsessed: Deep empathy for patients and understanding of healthcare customer journeys, particularly in the D2C telehealth space

  • Systems Thinker: Comfortable working with engineers in developing platform paradigms that result in product development efficiencies

  • Results-Oriented: Track record of driving measurable growth outcomes—you can point to specific metrics you've moved and experiments you've run

Nice to Haves:
  • Experience with healthcare compliance and regulations (HIPAA, FDA, etc.)

  • Familiar with lifecycle marketing or growth marketing

  • Experience with product-led growth strategies

  • SQL or analytics tool expertise (Amplitude, Looker, etc.)

World-Class Benefits:
  • Premium Blue Shield Platinum PPO & HMO Plans (up to 80% premium coverage)

  • Full Suite: Medical, Dental, Vision, Life Insurance

  • Best-in-class 401K options

  • Flexible vacation/time-off policies

  • Liquidity of options whenever available

  • Extended options exercise window for loyal employees (3 months for every year of service; e.g. 1 year for 4+ year employees)



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