Ecommerce Copywriter

22 hours ago

RemoteCanadaSouth AfricaUnited Kingdom, Canada Onda Full time $60,000 - $75,000 per year
 About Us

Onda is a digital marketing agency that specializes in helping DTC brands grow through powerful creative, performance marketing, and storytelling that converts. From strategy and paid media to email marketing and brand development, our mission is to help our clients connect authentically with their audiences — and scale profitably.

We're looking for a talented Ecommerce Copywriter who knows how to write high-performing copy that resonates with DTC consumers. This person will craft compelling, conversion-driven messaging across media ads, emails, landing pages, and more.

Position Overview

The Ecommerce Copywriter will play a key role in shaping the voice, tone, and messaging for multiple DTC brands. You'll collaborate with designers, strategists, and marketers to create persuasive copy that engages audiences and drives sales.

You should be comfortable writing for multiple channels — from short, punchy ad headlines to longer-form storytelling — and understand how to balance creativity with data-driven performance insights.

Key Responsibilities

Develop engaging copy for DTC brands across ads, emails, landing pages, product pages, and social media.

Write performance-driven ad copy for Meta, TikTok, Google, and other digital channels.

Craft email and SMS marketing copy that supports customer acquisition and retention campaigns.

Collaborate with creative and strategy teams to align copy with brand voice and campaign goals.

Conduct audience and product research to understand what motivates consumer action.

Optimize copy based on A/B test results, data insights, and feedback.

Maintain brand consistency across multiple client accounts and campaigns.

Stay current on ecommerce, consumer behavior, and digital marketing trends.

Qualifications

2–4+ years of experience writing for ecommerce or DTC brands (agency experience preferred).

Strong portfolio showcasing persuasive, on-brand copy across paid ads, emails, and web content.

Proven ability to write for conversion — understanding what drives clicks, opens, and purchases.

Familiarity with paid social, email marketing, and DTC funnels.

Excellent grammar, editing, and attention to detail.

Ability to adapt tone and style across different brands and audiences.

Comfortable collaborating cross-functionally in a fast-paced environment.

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