Digital Campaign Specialist

Position: Digital Campaign Specialist

Type: Full-Time, Permanent

Location: Edmonton, Alberta, Canada

Workplace: Hybrid/Remote. This position typically requires on-site work at our office for a minimum of 2-3 days a week. However we will be accepting applications from candidates seeking fully remote positions in Western Canada.

• No recruiters, please

We are looking for a Digital Campaign Specialist to be part of Nimble Digital's growing team

About

Nimble is a digital marketing agency based in Edmonton, Canada. Nimble Digital was created from the partnership between Lift Interactive, an award-winning Edmonton agency, and Pattison Media. As a part of our Nimble team, you will be a part of the team that offers cost-effective websites and ongoing digital marketing programs to clients across Western Canada.

Nimble offers a smarter, carefree solution to digital marketing. Our approach helps clients to better understand their business and their customers, unleashing the best way to engage with their audience.

As a Nimble Digital Campaign Specialist, you will be a solutions-focused, big-picture thinker who thrives on building consensus and turning ideas into results. You will collaborate closely with the Digital Campaigns Lead, the broader marketing team, and the AdOps Director to ensure marketing processes are executed efficiently, campaigns are optimized for performance, and opportunities for improvement are continuously identified and implemented.

Duties & Responsibilities

• Manage and optimize paid ad campaigns on Google Ads and Meta Business Manager
• Develop and execute SEO tactics to support client marketing objectives
• Monitor campaign performance and adjust strategies to maximize results
• Collaborate with the Digital Campaigns Lead and other team members to align campaigns with client goals and brand guidelines
• Prepare and present campaign performance reports to internal teams and stakeholders
• Identify opportunities to improve marketing processes, strategies, and engagement tactics
• Coordinate timelines, deliverables, and expectations with internal stakeholders to ensure marketing projects are completed on schedule
• Stay informed on industry trends, platform updates, and best practices in digital marketing

Requirements & Qualifications

• Minimum 2 years of experience managing paid campaigns in Google Ads and Meta Ads
• Working knowledge of additional paid marketing channels such as LinkedIn, YouTube, and TikTok is an asset
• Proven ability to translate client goals into actionable and measurable campaign strategies
• Proficient in leveraging all tools and features within Google Ads and Meta Ads, selecting the most effective options for each client and situation
• Skilled in building campaigns and troubleshooting setup or configuration issues across Google Ads and Meta Ads platforms
• Experience evaluating campaign performance against established goals, analyzing trends, and identifying actionable insights
• Strong decision-making skills to optimize campaign performance and improve client outcomes
• Familiarity with SEO tools, tactics, and strategies
• Familiarity with design and creative tools, with an eye for design
• Knowledge of digital project management software
• Ability to identify key opportunities or strategies for clients and develop clear, results-driven action plans
• Strong communication skills with the ability to explain marketing concepts to clients in plain language, both in writing and in meetings
• Ability to work with a team and independently
• Able to assimilate quickly into a fast-paced team environment
• Up-to-date with the latest digital marketing trends, techniques, and technologies

We'll Take Care of You

As an employee of Nimble, you'll be well taken care of with benefits that include:

• Competitive compensation rates
• Feedback and coaching with regular check-ins and reviews
• Extended health and dental benefits including an annual Health Spending Account
• RSP Employer Matching Program
• A strong emphasis on work-life balance
• Opportunities for education and training

Our Hiring Process

• First Meet & Greet: We'll have a conversation to learn more about you and your passions.

• Formal Interview: We'll dive into your experience, skills, and how you approach project and team management.

• Offer: If you're the right fit, we'll make an offer and work out the details together.

Join Our Team

We value diversity and inclusion in our workplace. We strive to create an environment where individual differences are celebrated, talents are nurtured, and everyone can thrive. This commitment extends throughout the hiring process and employment journey.

Apply now