Advisor, Digital Content

We're one of Canada's largest pension investors, with CAD$299.7 billion of net assets as of March 31, 2025.

We invest funds for the pension plans of the federal public service, the Canadian Forces, the Royal Canadian Mounted Police and the Reserve Force. Headquartered in Ottawa, PSP Investments has its principal business office in Montréal and offices in New York, London and Hong Kong. 

Capturing and leading complex global investments requires us to work as one to seize valuable opportunities, in close collaboration with some of the world's top companies. At PSP Investments, you'll join a team of motivated and engaged professionals, dedicated to propelling our organization further than ever before.

The Strategic Communications and Global Government Affairs (SCGGA) team leads and manages internal and external communications and the government relations approach for PSP Investments, working closely with key internal and external stakeholders. Our main objectives are to share who we are through our values, vision, activities and successes and also to keep our employees informed, connected, inspired, educated and entertained. 

Reporting to the Manager, Digital Communications, the Advisor, Digital Communications is part of the Strategic Communications and Global Government Affairs team and works closely with the Technology and Digital Strategy team. The successful candidate will bring strong technical expertise, creativity, and initiative to optimize PSP's digital ecosystem. This role requires both deep technical knowledge and the ability to anticipate communications needs, propose solutions, and drive projects forward.

As an Advisor, Digital Content, you will:

• Integrate and publish content (text, videos, photos or other) on PSP's digital platforms (website, intranet, email campaigns, digital signage, social media) according to the needs set out by the communications advisors and in close collaboration with the Manager, Digital Content

• Proactively recommend improvements on content adaptation and integration based on user experience best practices

• Ensure control content quality in accordance with the editorial standards and policies and the brand image applicable to the various digital platforms

• Partner with Design and IT teams to conceptualize and build site enhancements and new pages

• Develop, implement and monitor SEO strategies for the website to ensure it is search engine friendly

• Develop and maintain dashboards for performance tracking and analyze performance indicators and provide detailed reports that will inform decisions

• As needed, contribute to the production of digital communication tools (banners, images for social networks, pictograms, etc.) that meet existing graphic standards

• Stay up to date with new technologies and digital marketing trends to implement on PSP's digital channels and keep abreast of best practices in user experience

• Track activity across PSP's social media channels, monitor engagement and sentiment, and proactively identify, escalate, and report potential issues to the Manager, Digital Communications

• Bachelor's degree in computer science or multimedia, or any other combination of equivalent education and experience

• Three (3) to seven (7) years of experience in a similar position, supporting a Communications, Marketing, or similar team

• Proactive, resourceful, and solutions-oriented, with the ability to anticipate challenges and drive initiatives forward

• Perfect command of Microsoft SharePoint Online and Web CMS (Django and Craft, an asset)

• Perfect command of Microsoft 365 and Microsoft collaboration sites

• Perfect command of the Google Analytics platform, Power BI and Google Data Studio

• Good knowledge of Adobe software (Photoshop, Illustrator, InDesign, CC, Premiere Pro, After Effects)

• Solid experience in developing dashboards and data analysis

• Ability to quickly adapt to new technologies and trends

• Excellent knowledge of social media management (LinkedIn,)

• Knowledge of web development, HTML and CSS, an asset

• Knowledge of Staffbase and BrightAuthor, an asset

• Ability to communicate with IT specialists and employees at all levels of the organization

• Good stress management and ability to deal with the imperatives of the position (deadlines, etc.)

• Thorough, efficient and involved in the initiation, deployment and completion of projects

• Bilingualism: English and French (frequent interactions in English with PSP employees based in our offices in Hong Kong, London and New York, and interactions in French with employees in our local offices in Montreal and Ottawa)

We offer a tailored employee experience and competitive total rewards and benefits package* designed to attract and retain global diverse talent, reward performance, and reinforce business strategies and priorities. Beyond salary and incentive pay eligibility, you have access to:

• Investment in career development

• Comprehensive group insurance plans

• Competitive pension plans

• Unlimited access to virtual healthcare services and wellness programs

• Gender-inclusive paid family leave policy: up to 26 weeks for primary caregivers, 5 weeks for secondary caregivers

• A personalized family-building support, from pre-pregnancy to menopause, with available financial assistance

• Vacation days available on day one with additional days on milestone service anniversaries, and summer Friday afternoons off

• A hybrid work model with a mix of in-office and remote days

*Benefits package may vary based on your employee type.

At PSP Investments, we aim to provide a workplace where everyone feels valued, safe, respected and empowered to grow. As part of this leadership commitment, we strongly encourage applications from all qualified applicants and strive to offer an inclusive and accessible candidate experience. If you require any accommodation for any part of the recruitment process, please let us know.

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