Senior Product Manager

1 week ago


Toronto, Ontario, Canada AlayaCare Full time $80,000 - $120,000 per year

About the Role: 

Reporting to the Director, Product Management, the Senior Product Manager manages a complex set of features and/or product and is accountable for their success. This role owns the product roadmap and vision for their teams, defining success criteria and prioritizing initiatives, with high impact.

Senior Product Managers consistently exhibit curiosity and passion not just for their product and customers, but also for the product process itself, while coaching more junior team members.

A Day in the Life:      

  • Lead the strategic vision and product lifecycle of a product line including gathering and prioritizing product and customer requirements, defining the product roadmap, working closely with Engineering, Client Success, Sales and Marketing to ensure revenue and customer satisfaction goals are met.
  • Be accountable for the success of the product; balance competing priorities, manage stakeholder expectations, and drive innovation while also delivering a product that meets customer needs and aligns with the company's business goals.
  • Deeply understand the market and competitors inside and outside your assigned domain; identify and prioritize opportunities for enhancing existing capabilities and developing new capabilities based on clients' needs and market trends/gaps.
  • Work closely with key stakeholders to define business plans, perform segmentation, targeting, user profiles, market opportunity assessments, cost and pricing analysis, positioning, go-to-market strategy, success evaluation, and integration plans.
  • Gather product data, including web analytics, statistics, and consumer trends.
  • Determine feature requirements.
  • Research customer experiences and demands and work to improve customer experiences.
  • Outline a detailed and visible product strategy.
  • Define KPIs for features, measure performance, improvement strategies, and core product workflows related to back-office operations. 
  • Influence senior stakeholders and executives on specific (mastered) topics.
  • Act as the point person for Product Management with clients, partners, and within the company.
  • Proactively identify problems and suggest solutions.
  • Lead the core positioning, pricing strategy and messaging for the product.
  • Deliver product training and demos when required.
  • Mentor and have opportunities to formally lead and coach Associate PMs and Product Managers
  • Handle and address any escalated concerns, issues or requirements that are complex in nature.

What you bring to the team:    

  • 6+ years of experience in a Product Management, Business Analyst, Healthcare Admin, or related role.
  • Degree or diploma in Health Administration/Informatics, Nursing, Business, Computer Science or similar.
  • Deep understanding and proven experience in US Medicare Home Health (either software product management or agency operations)
  • Technical background with experience in software development or web technologies.
  • Excellent attention to detail and good problem-solving skills.
  • Ability to work in a changing environment with a growth mindset and bias for action.
  • Able to work effectively with developers, QA, UX, Technical Support, and Sales as a strong team player.
  • Strong skills at gathering and interrupting qualitative product data and consumer feedback.
  • Ability to analyze industry trends and competitor behavior.
  • Able to quickly identify improved product features and contribute to marketing strategies.
  • Proficiency in compiling project status, risk management, and reports.
  • Ability to maintain strong customer relations and provide product support.
  • Competency in training internal departments on new product features.
  • Bilingual in French and English is an asset


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