Manager, Internal Creative Agency

Company: CGL
Department: Marketing & Communications
Employment Type: Regular Full-Time
Work Model: Hybrid 
Language: This role operates in English.
Additional Information: This/these role(s) is/are currently vacant

We are a leading Canadian financial services cooperative committed to being a catalyst for a sustainable and resilient society and our team is essential to deliver on this strategy. That's why we prioritize our people, to ensure we provide a strong culture and development opportunities which enables our team to thrive and to live our purpose. The best part is that you will work with people that care passionately about you, our clients, and our communities.

As the Manager of the Internal Creative Agency, you are responsible for shaping and driving the agency's long-term vision, ensuring its alignment with organizational strategic priorities. Your role centres on championing the brand's identity and corporate culture, guiding the creative direction for advertising and marketing initiatives. You will provide strategic leadership to deliver impactful creative solutions that support the company's overall goals.

• Defines and communicates the agency's long-term vision, strategic priorities, and creative objectives.
• Leads and oversees all team operations, setting creative standards which align with strategic priorities and fostering a culture of excellence.
• Acting as a liaison and consulting with business partners to identify their needs and developing creative solutions that are strategically aligned to business outcomes.
• Recommending, planning and managing delivery of the creative strategy and execution for campaigns, identifying integration opportunities, ensuring internal alignment with creative resources and collaborating with business partners and external creative agencies.
• Coaching and developing the internal agency team, recruiting, and selecting talent, managing, and rewarding performance, and fostering an agile culture to deliver on strategic objectives.
• Optimizing workflow, processes, and resource management to maximize team efficiency.

• You build trusting relationships and provide feedback to enable the successful development of your team and colleagues.
• You foster innovation and continuous improvement with a focus on client experience.
• You facilitate the adoption of change and create a high-performance culture through alignment of your team's work with organizational goals.
• You successfully convey messages and demonstrate openness to exploring alternative points of view.
• You use critical thinking to guide decision making and apply a strategic mindset to adjust business plans based on shifting priorities.

• You have seven years of management experience in Marketing, or Creative/Agency
• You have completed a post-secondary diploma in Business, Marketing or Creative Degree.
• You have working knowledge of business, legal and regulatory issues related to the insurance industry, accessibility, and the Privacy Act.

•  As a leader, strict confidentiality is required with respect to sensitive matters and employees' personal information.
• A background check will be required as a condition of employment. 

• Training and development opportunities to grow your career.
• Flexible work options and paid time off to support your personal and family needs.
• A holistic approach to your well-being, with physical and mental health programs and a supportive workplace culture.
• Paid volunteer days to give back to your community.
• In addition to our competitive salary and incentive programs, eligible employees also benefit from a comprehensive total rewards package including group retirement savings plans, pension and benefits (e.g., health and wellness, dental, disability and life coverage), mental health support and an employee assistance program.