Associate Marketing Manager

Overview
PepsiCo Canada is a growth engine for the CPG industry in Canada and has been recognized as one of Canada's Top 100 employers for 7 consecutive years and a top employer for young people. PepsiCo Canada is home to over 60 of Canada's favourite brands - from the well-loved Lay's, Doritos, Gatorade and Tropicana brands, to budding disrupters such as bubly, Pure Leaf, Bare Snacks and Off the Eaten Path - there is so much opportunity to make a difference in the Canadian marketplace. We are consumer obsessed and focused on outpacing our competition by being centered on the consumer, developing exciting local brand campaigns and product innovations you'd be proud to share with friends. And our people are our greatest asset. We love working together, challenging the status quo and are proud to be called Marketer of Year by The Dive Awards.

We are looking to hire the Assistant Marketing Manager for Energy Portfolio, Energy drinks are one of the fastest growing categories in all of beverages. PepsiCo Canada has a strong portfolio of brands and big aspirations for growth in this category. The Rockstar brand is the #3 play in energy and looking to accelerate growth and share with accelerated marketing plans. This role will also manage the partnership with the high growth brands of Celsius Holdings including Rockstar and Celsius.

If you have a passion for consumer marketing, are fueled by a fast-paced and competitive environment, and love to win, then this might be the team for you

What you can expect from us:

• Competitive compensation and comprehensive benefits designed to fit your unique needs
• A dynamic and inclusive culture that promotes you to bring your whole-self to work
• Inspiring positive change for people and the planet with sustainability goals
• A supportive team that will encourage your professional growth and development

Responsibilities

• Positively influence organization to drive focus and momentum behind energy portfolio to solidify share growth for PEP Energy
• Lead the strategic planning and execution for our energy portfolio within the context of our total corporate strategic plan
• Independently lead cross functional teams to ensure best in class execution of innovation and initiatives at retail
• Lead IAT teams and maintain strong agency relationships.
• Support the Marketing Manager with the Celsius partnership Agenda (business & comms) working closely with key partnerships team
• Liaise with key partners (FOBOs, ACL, Field Sales & Key Account teams) to leverage DSD capability and optimize programs
• Deliver volume & NR commitments across energy portfolio
• Monitor portfolio performance on a period basis to proactively identify course corrections and or new opportunities
• Effectively manage A&M budget

Qualifications

• Minimum of Bachelor's Degree (Business degree preferred)
• Passion for Consumer Centric marketing communication
• Demonstrated ability to build strong relationships with key stakeholders and influence at all levels
• Proven ability to foster collaborative working relationships and lead agency teams to achieve gold standard results
• Business savvy and strong bias for action

Why work at PepsiCo

At PepsiCo, you're invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone's welcome. Here, you can dare to be yourself. No matter who you are or where you're from, you can influence the people around you and the world at large. By showing up, you'll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.