Web and Social Media Designer

Job Title: Web and Social Media Designer

Department: Marketing and Recruitment

Location: College Drive Campus

Status: Temporary Full-Time – Leave Replacement

Contract Duration: November 2025 to June 2027 (end date subject to change)

Hours Per Week: 37.50 hours

Pay Range: Payband H - $34.04

Application Deadline: Friday, November 7, 2025 – 12:00 p.m.

Qualifications:

• Three-year Diploma/Degree related to web development, social media, multimedia design, marketing, communications or related field
• Minimum three years of recent, practical and extensive experience in social media marketing and website content management within a complex organization
• Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing
• Excellent written and verbal communication skills, with the ability to create compelling online content and effectively communicate ideas to diverse audiences
• Demonstrated experience creating and managing content for various social media channels (TikTok, Instagram, Facebook, LinkedIn, YouTube, Threads, X)
• Ability to analyze trends, and analytics, and provide recommendations for content creation to promote Canadore
• Excellent communication, organizational and interpersonal skills
• Team player with the ability to collaborate cross-functionally and work effectively in a fast-paced, dynamic environment
• In-person, on-campus position - must be able to reliably commute to North Bay, ON

Please note: Applicants must submit a portfolio of their work as part of their application. Applications submitted without a portfolio will not be considered

Responsibilities:

• Develop social media frameworks for web and social media sites including timelines, resources, testing, training, and metrics
• Proactively update and maintain Canadore websites and online channels using content management systems
• Stay informed of digital best practices, including social media, web, advertising, applications, and technologies to enhance competitive offerings
• Develop and implement SEO strategies to increase organic search traffic
• Maintain paid search campaigns to drive targeted traffic to the website. Optimize ad spend to maximize ROI and achieve marketing objectives
• Develop and schedule highly creative content for the College's websites and various social media channels, including TikTok, Instagram, Facebook, LinkedIn, YouTube and X
• Communicate with social media followers, including responding to social media messages, inquiries, and comments promptly
• Train content providers in writing for the web by developing, delivering and evaluating training programs and materials
• Monitor website performance, generate reports to assess the effectiveness of marketing campaigns and website performance, provide insights and recommendations
• Support the development of monthly student e-blasts, newsletters, and updates
• Oversee the social media calendar ensuring consistent content is posted daily on all channels and are of high quality that meets brand standards
• Analyze content success and implement changes when needed to ensure content is evolving and elevating the Canadore brand as a leader in postsecondary education.
• Work as a member of a team to coordinate and leverage all communication channels that use Canadore trademarks, in line with Communications Framework outcomes
• Other duties as assigned

Applications will be accepted by the Organizational Development and Talent Management Department through our Career Portal at until 12:00 p.m., on the closing date. While we thank all applicants, only those selected for an interview will be contacted.

Canadore College is committed to inclusion, diversity, equity, and accessibility.