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Research Analyst, Audience Research

2 weeks ago

Toronto, Ontario, Canada Radio-Canada Full time $60,000 - $90,000 per year

Position Title
Research Analyst, Audience Research (English Services) (Telework/Hybrid)

Status Of Employment
Permanent

Position Language Requirement
English

Language Skills
English (Reading), English (Speaking), English (Writing)

Work at CBC/Radio-Canada
At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.

Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date
:59 PM

This is a hybrid role with a mix of in-office and remote work. Work arrangements will be discussed with hiring managers per departmental guidelines.
The role
CBC Marketing and Communications is looking for a Research Analyst to join our multidisciplinary Audience Research team. The Research Analyst will be an integral part of a dynamic team that delivers analysis and insights for CBC's Digital Reporting team. The focus of this role will be primarily to support the performance tracking of CBC's Digital Products and CBC's Digital Strategy.

Key Tasks Include

  • Analysis of syndicated audience data such as Comscore.
  • Analysis of CBC's Digital Products performance using data sources such as Adobe Analytics and Amplitude.
  • Analysis of Social Media and Off-Platform Services analytics tools.
  • Creating visually compelling data summaries and presentations.
  • Producing and maintaining dashboards for reporting.

This role requires enthusiasm for digital analytics and data storytelling.

We are looking for a candidate with the following profile:

  • Post-secondary degree in a field with a strong analytical component.
  • Minimum of 3 years of relevant digital experience.
  • Comprehensive and in-depth knowledge of the media environment and knowledge of the technical aspects of audience measurement is essential.

  • Strong quantitative, analytical skills and the ability to read, interpret and manipulate all forms of available industry audience measurement data.

  • Demonstrated expertise of digital analytics software, Adobe Analytics and Amplitude.

  • Experience using Comscore to measure online competitive performance.

  • Experience with off-platform analytics tools like YouTube Analytics, iTunes, Spotify, Roku, etc.

  • High proficiency in Google Docs, Google Data Studio (Looker), Excel, PowerPoint, Azure Databricks, as well as PowerBI.

  • Experience with developing and monitoring digital dashboards and automated reports to track performance.
  • Demonstrated experience using SQL and/or other data query languages.
  • Demonstrated competency in creating compelling presentations of data trends and research insights; data visualisation skills are essential.
  • Ability to quickly learn new tools and technologies and disseminate information to stakeholders, often in non-technical language.
  • Ability to adapt quickly in an ever-changing environment.
  • Excellent time management skills, ability to work to a variety of deadlines from long to very short term, and to prioritize and balance several ongoing projects at any one time.
  • Demonstrated accuracy and attention to detail.
  • Demonstrated independent judgment, initiative and problem-solving capability.
  • Strong organizational and interpersonal skills, ability to effectively work as part of a team.
  • Must be able to deal diplomatically with confidential, proprietary and sensitive issues both inside and outside the CBC.

Candidates may be subject to skills and knowledge testing.

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

As part of our recruitment process, candidates who advance to the next

step will be asked to complete a background check. This includes:

  • A mandatory Criminal record check.
  • Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our country's diversity. That's because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That's why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada's public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to

You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

Primary Location:
Broadcast Centre 205 Wellington St. W., Toronto, Ontario, M5V 3G7

Number Of Openings
1

Work Schedule
Full time