Digital Marketing Specialist

6 days ago

Toronto, Ontario, Canada Creative Niche Full time $120,000 - $150,000 per year

Digital Marketing Specialist – Website & Digital Initiatives

Our client, a respected non-profit organization, is entering an exciting phase of digital transformation and is looking for a talented Digital Marketing Specialist to lead their website redevelopment and support broader digital initiatives. This is a hands-on role for a professional who thrives at the intersection of strategy, technology, and creativity.

What You'll Do:

  • Lead the full website redevelopment from strategy to launch, including RFPs, vendor coordination, design, content alignment, testing, and ongoing maintenance.
  • Serve as the internal website subject matter expert, ensuring a seamless user experience, accessibility, and technical reliability.
  • Oversee digital advertising campaigns, email marketing, newsletters, and analytics to support audience growth, fundraising, and donor engagement.
  • Collaborate with cross-functional teams to deliver cohesive storytelling and integrated campaigns across digital platforms.
  • Manage projects, timelines, and stakeholders, keeping initiatives on track, on budget, and aligned with organizational goals.

What We're Looking For:

  • 3–5 years of experience in digital marketing, website management, or digital communications; experience in the non-profit sector is a plus.
  • Proven track record leading a website redesign or redevelopment from start to finish.
  • Strong project management, stakeholder communication, and vendor coordination skills.
  • Technical proficiency with WordPress (or similar CMS), Google Ads, and Google Analytics.
  • Highly organized, proactive, and solutions-driven with excellent communication skills.

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