ASSOCIATE | Marketing

Job Title: Marketing Associate

Company Name: TEALEAVES

Location: Vancouver, BC

Job Type: Full-time, Permanent

ABOUT US

Established in 1994, TEALEAVES is celebrated by 5-star hotels and Michelin chefs worldwide for our continued dedication to blending teas of unparalleled quality. Every cup is hand-crafted by our Master Blenders, embracing ancient traditions and deep-rooted cultural rituals spanning millennia. Guided by the United Nations SDGs, we blend for better futures by infusing tradition with innovation, fostering far-reaching biodiversity positive impacts that extend beyond the teapot.

TEALEAVES is seeking an exceptional Marketing Associate to join our dynamic team in Vancouver. As a Marketing Associate, you will play a crucial role in shaping and executing our strategic marketing initiatives, driving brand awareness and growth in the luxury tea market while prioritizing environmental and social responsibility.

Your responsibilities will include:

• Support the development and implementation of impactful brand campaigns across all TEALEAVES digital channels, including social media, website, and email.

• Coordinate marketing briefs and collaborate with internal and external partners to execute strategic marketing initiatives (including iconic brands, designers, and nonprofits such as UN Biodiversity, UN Development Program, and UN Women)

• Review and report on the effectiveness and performance of marketing initiatives and campaigns.

• Assist in day-to-day email and social media marketing initiatives, including research, copywriting, scheduling, A/B testing, and data analysis.

• Collaborate with the Business Development team to plan and execute PR and media events.

• Work with the Creative Department to enhance landing page experiences and optimize CX Design (customer journeys).

• Develop, negotiate, and manage influencer proposals and relationships with brands.

• Create and update promotional content, including homepage updates, campaign landing pages, collections, and PDPs.

Skills and Attributes

• Strong commitment to making a positive impact on biodiversity for people and the planet.

• Excellent communicator, skilled in both verbal and written communication.

• Keen eye for detail, storytelling, and design aesthetics.

• Persistence, resilience, and proactive attitude to drive projects forward in a fast-paced and dynamic environment.

• Proven track record of strong quantitative and analytical skills, with a knack for deriving actionable insights from data.

• Dedicated to operational efficiency and effectiveness, focused on streamlining processes to enhance ROI.

• Creative and innovative thinker who thrives in interdisciplinary teamwork.

• Inclusivity advocate, valuing diverse perspectives.

• Agility to swiftly adapt to new information and manage multiple projects.

Benefits:

• Design your positive impact. Engage in pro-bono projects and brand campaigns addressing global challenges like biodiversity loss, Inclusive Design, and sustainable economic development. Collaborate with iconic CPG brands and nonprofits on impactful initiatives including COP16, the UN Sustainable Development Goal Summit 2024/25, and the World Biodiversity Forum.

• Do the highest quality work. Receive dedicated mentorship to produce top-tier work, setting the stage for acceptance into prestigious postgraduate programs at institutions like MIT MBA, Harvard Kennedy School, Harvard Graduate School of Design, Duke MBA, UVA MBA, and Columbia University, often with full or half-ride merit scholarships.

• Become a thought leader. Advance your career trajectory and influence at TEALEAVES, where interdisciplinary teams pioneer innovative solutions to intricate challenges. Whether pursuing further education or careers in academia, social enterprise, or tech design, TEALEAVES empowers you to lead and drive positive change.

• Grow your network. Forge lasting connections with changemakers, respected alumni, and industry experts, expanding your professional network through valuable exposure to collaborations with high-profile companies and participation in industry-leading events and conferences.

Compensation and Benefits:

Compensation range for candidates with no prior full-time experience to those with 2 - 3 years of work experience:  $64,000 to $78,000.

Start Date: Flexible

TEALEAVES is committed to equity and fostering an inclusive workplace culture. We embrace diversity and provide equal employment opportunities to all qualified applicants, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or any other factors prohibited by law.