Beverage Specialist

1 week ago

Winnipeg, Manitoba, Canada Affinity Group, Sales & Marketing Agency Full time $60,000 - $100,000 per year

Affinity Group Canada is a well established successful and growing company that prides itself on being one of the premier food brokers in Canada. Since 1989, our success has been driven by the number of industry leading food manufacturers that we represent. We pride ourselves on having a dedicated sales team, strong customer service orientation, extensive product knowledge and a professional, challenging and rewarding work environment.

SUMMARY:
We are currently seeking a highly motivated
Beverage Specialist
to serve as the category expert and key contact for all beverage-related customers. This individual will drive category growth through strategic planning, execution, and strong industry knowledge. The ideal candidate has strong foodservice experience, a passion for sales, and thrives in a fast-paced, relationship-driven environment.

KEY RESPONSIBILITIES:

  • Manage and grow assigned beverage brand portfolios across foodservice channels
  • Develop and manage a territory with a focus on increasing market share and sales revenue
  • Develop and execute sales and marketing strategies to achieve client objectives
  • Conduct product presentations and demos
  • Collaborate with internal teams to develop and execute sales strategies
  • Attend food shows, trade events, and product launches
  • Maintain accurate records of customer interactions, opportunities, and sales activities in CRM

QUALIFICATIONS:

  • Have a valid driver's license and own car
  • Be results-oriented and able to meet deadlines
  • Work well with teams and have strong motivational skills
  • A positive, professional, and proactive attitude
  • Have excellent communication skills both written and oral with a strong command of the English language
  • Proficiency with Microsoft Office and CRM
  • Have planning and organizational skills
  • Culinary or foodservice background an asset
  • Have the drive to succeed and a great attitude
  • College or University preferred
  • Strong problem solving and strategic planning skills

The Affinity Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
All employment is decided on the basis of qualifications, merit, and business need.
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