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Marketing Specialist

6 hours ago

Ottawa, Canada CAA North & East Ontario Full time

**POSITION: Marketing Specialist, CAA Membership**

**LOCATION: HYBRID: Remote & 1031 Bank Street, Ottawa**

**Responsibilities**

Campaign Execution & Management
- Support the Membership Marketing team in executing membership acquisition strategies, testing processes, and delivering new member sales objectives.
- Lead media planning for outdoor and third-party digital advertising and other campaign tactics as needed.
- Oversee marketing tactics for Automotive Pit Crew services, ensuring alignment with operational requirements.
- Contribute to marketing projects for membership and automotive initiatives.

Collaboration & Coordination
- Work collaboratively with marketing, design, communications, and digital teams to implement membership marketing campaigns.
- Manage day-to-day vendor and supplier relationships.

Analysis & Reporting
- Monitor and evaluate the performance of campaigns and content.
- Track and analyze marketing programs, updating reports and summarizing findings.
- Present campaign results to the marketing team.

General Marketing Support
- Participate in other marketing programs and projects as required.

**Requirements**: The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Experience & Education
- 3-5 years of experience in a similar role or related field.
- Undergraduate degree or college diploma in Business, Advertising, Media, or Marketing.

Technical Skills
- Proficiency in Microsoft Office suite.
- Familiarity with Customer Data Management (CDM) or Customer Data Experience Programs (CDXP) is an asset.
- Understanding of marketing analysis and experience with analytic reports and data interpretation.

Personal Attributes
- Solution-driven attitude, both individually and in team settings.
- Initiative-taking and self-starting.
- Strong attention to detail and quality.
- Analytical mindset with strong written and verbal communication skills.

Work Approach
- Ability to quickly learn new technologies, tasks, and procedures with mínimal supervision.
- Demonstrated ability to manage multiple tasks with varying deadlines.
- Collaborative work environment experience.

**Compensation**
- Salary: $60,000 - $65,000
- 5% Annual Performance Bonus
- Health & Dental Benefits
- Pension Plan
- 3 Weeks Vacation
- CAA Membership

Employment is contingent on a successful Criminal Background Check and references.

Job applicants who have disabilities shall be provided with reasonable accommodation throughout the recruiting process.

**Job Types**: Full-time, Permanent

Additional pay:

- Bonus pay

**Benefits**:

- Casual dress
- Company events
- Company pension
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- Store discount
- Vision care
- Work from home

Flexible language requirement:

- French not required

Schedule:

- 8 hour shift
- Day shift
- Monday to Friday

**Experience**:

- Marketing: 3 years (required)
- CDM / CDXP: 1 year (preferred)
- Digital Advertising: 1 year (preferred)

**Location**:

- Ottawa, ON K1S 3W7 (preferred)

Work Location: Hybrid remote in Ottawa, ON K1S 3W7